Wednesday, July 23, 2014 08:19pm
North Adams, MA now: 70 °   
Send news, tips, press releases and questions to info@iBerkshires.com
The Berkshires online guide to events, news and Berkshire County community information.
SIGN IN | REGISTER NOW   

Home About Archives RSS Feed
Follow iBWatercooler on Twitter
New Simmons Store Creates Allendale Alliance
By: Nichole Dupont On: 01:11PM / Friday November 12, 2010
Important
0
Interesting
0
Funny
0
Awesome
0
Infuriating
0
Ridiculous
0

Ward 1 Councilor Christine Yon cuts the red ribbon at the grand opening of Simmons Lifestyle Furniture with help from Mayor James Ruberto.

PITTSFIELD, Mass. — Shop owners at the Allendale Shopping center have welcomed Simmons Lifestyle Furniture into its fold. The store opening is not only the furniture company's third location, it marks the beginning of an alliance between related shops to offer consumers a broader palette for acessorizing their homes.

"This has always been the dream for us," store manager Donna Riley said. "It was a collective draw. We'd always sit around the dinner table and say 'this is what we should do.' Now we're doing it."

The 130-year-old Simmons also operates stores in Adams and in the Pittsfield Plaza on Route 20.

In addition to their own collective skills as designers and decorators, Riley and her mother, Phyllis Riley, have also signed on with the other stores in the shopping center to form the Interiors Resources Alliance, which includes Stevens World of Flooring (which recently added a discount flooring warehouse and includes Organize It home and closet organizational systems), Berkshire Fabric and Wallpaper and Litco Supply Co., which will be highlighting its Luxury Bath Center Showroom.

High-end bedroom sets are paired with modern recliners and accent pieces at the new Simmons.

Simmons celebrated its grand opening in Allendale on Thursday evening with supporters, other business owners and Mayor James Ruberto. Riley said moving into the large anchor space, formerly occupied by Stevens World of Carpets, has been an "unbelievable" experience thanks to her new neighbors.

"It's been a little bit of a long transition but everyone's been very welcoming," she said. "The doors have been open for about a week now and the purchasing is the same as in some of the other stores that we run. We've been having fun here, though, because we can really push the limits on style. We can go from really contemporary to really traditional. It's all here to visualize."

Indeed, the 25,000-square-foot space is filled with different styles and price points from $200 armchairs to $8,000 custom dining room tables. The store also offers bedroom, living room and dining sets, accent furniture, recliners and mattresses to name a few. The pieces are showcased in various themed settings, including a "Jetsons" living room complete with a bobble-head dog statue and futuristic glass folding tables.

High-end bedroom sets are paired with modern recliners and accents pieces in Simmons' Allendale store.

"Between all of us you can do anything," Riley said. "For shared customers, we're doing certain discounts. It's a new way for us to do business."

David Gopfert, owner of Berkshire Fabric and Wallpaper next door, said he was thrilled to have Simmons on board.

"This is a great addition to the center," he said. "It's going to drive a lot of people in this direction. It's one-stop shopping. There's everything for the budget-minded client as well as the high-end client."

Jan Barranger of Litco Supply was also at the opening to welcome her new neighbors.

"I'm thrilled to death that I have all of the resources my customers need here at Allendale," she said. "How nice to be able to say to a customer 'just walk up the stairs and take a left.'"

The Interiors Resources Alliance, said Ruberto, is a reassuring step in the right direction for the city's economic growth.

"Thank you for investing in the city of Pittsfield. This idea is terrific," he said. "This is really remarkable because small businesses are the backbone of Pittsfield and they are creating more jobs here. This is a mini design center, and we're very pleased that you've invested here."



3 Comments
Tags: Simmons, furniture, Allendale      
News Headlines
Lanesborough's Putnam Road Culvert Being Reconstructed
Classical Beat: Concerts at Tanglewood, Manchester This Week
Classical Beat: Interview with BSO Guest Conductor Honeck
The Family Place to Host 'Back-Packed for Success'
Mount Greylock School Committee to Feature One November Race
Adams Town Administrator Search Committee Organizes
Lanesborough Moving Forward With PCTV Running Station
Adams Business Owners Air Concerns on Park Street Project
Hearing on Bianchi Complaint Adjourns After Disruption
'Rats Sink 'Cats

 


Bill Schmick separates the bull from the bears in his weekly columns on investing and market wrap-ups.



Categories:
advertising (10)
agriculture (1)
arts (7)
automotive (4)
awards (16)
banking (41)
Beacon (1)
broadband (1)
business (52)
chamber (25)
closing (5)
development (23)
dining (5)
domestic animals (2)
energy (6)
entertainment (2)
federal (4)
finances (5)
food (5)
fundraiser (3)
green (2)
grocery (5)
hospitality/hotel (5)
housing (0)
insurance (3)
investment (6)
jobs (35)
labor (17)
laws (4)
Legislature (2)
manufacturing (9)
media (6)
medical (4)
networking (33)
new (22)
pricing (1)
projects (2)
promotion (6)
publishing (12)
radio (2)
real estate (7)
retail (29)
technology (13)
training (5)
transportation (1)
volunteer (1)
website (2)
wholesale (7)
workshops (6)
Archives:
March 2014 (2)
January 2014 (1)
December 2013 (2)
November 2013 (3)
September 2013 (1)
August 2013 (1)
July 2013 (2)
Tags:
Jobs Bj's Williamstown Currency Berkshire Enterprises Baldwin Great Barrington Flood Walmart Wmeco Berkshire Chamber Of Commerce Qualprint Statistics Crane & Co. State Breakfast Pittsfield Merger Berkshire Chamber Auction Small Business Social Media Talkberkshires Store Opening Gas Prices Expansion Unemployment Sabic Unemployment Berkshire Living Berkshire Creative Adams North Adams Excelsior Statistics
Popular Entries:
Berkshire Jobless Rates Drop
Bay State Continues to Add Jobs
Adams Co-Op, South Adams Bank Merger Approved
Covanta's Pittsfield Facility Gets High Marks from OSHA
New Dog Training Center Open in North Adams
White Hart Inn For Sale for $5M
Excelsior Brings Greeting Card Co. To North Adams
Simmons Expanding Into Customized Lines
Real Estate Panel to Tour S. County, Pittsfield Sites
Williamstown Chamber Seeks Input on Future Role
Recent Entries:
Berkshire Chamber, Neal Hosting Facebook for Business Workshop
Winstanley Wins Big at Annual ADDY Awards
Eggs & Issues Event Focuses on Rail Cars, Development
State Unemployement Rate Drops Slightly
New Biotech Firm Setting Up in Pittsfield
Crane Museum Opens Retail Store
License Commission Approves River Street Package Move
North Adams Big Y Celebrates Renovations
House Repeals 'Tech Tax'
Sleepy's Closes in North Adams


View All
Pittsfield Polish Picnic
Crowds lined up for golabki and kapusta at the annual...
Second Grader Emergency Drill
The North Adams 21st Century Community Learning Center...
Gather-in Festival 2014
The 42nd annual Gather-In festival was held at Pitt Park in...
BFAIR Mini-Golf Fundraiser
Berkshire Family and Individual Resources held its annual...
Lanesborough Seeds of Harmony...
Bradly Farm in...
Hinsdale Block Party
The Hinsdale Fire Department hosted its annual block party...
Arrowhead Country Craft Fair
Arrowhead, Herman Melville's home in Pittsfield, is hosting...
Pittsfield 3rd Thursday July...
Shakespeare was the theme for this month's 3rd Thursday...
State Little League:...
Pittsfield South defeats Holden, 3-2, in the state...
Live On The Lake Concert
Greylock Band played at Burbank Park on Onota Lake in...
Summer Softball: Force vs....
Berkshire Force beat the Adams Thunder 27-7 at Russell...
Little League: Pittsfield N...
Saturday semi-final between Pittsfield North and Pittsfield...
The Pittsfield Suns
The Pittsfield Suns defeated the Seascoast Mavericks...
Babe Ruth Tourney: Pittsfield...
Pittsield scored nine runs in the first inning and beat...
BYP Networking at Ramblewild
The Berkshire Young Professionals were up in the air on...
Pittsfield South vs North...
Andrew Watkins hit a three-run home run and a double and...
Pittsfield Polish Picnic
Crowds lined up for golabki and kapusta at the annual...
Second Grader Emergency Drill
The North Adams 21st Century Community Learning Center...
Gather-in Festival 2014
The 42nd annual Gather-In festival was held at Pitt Park in...
BFAIR Mini-Golf Fundraiser
Berkshire Family and Individual Resources held its annual...
Lanesborough Seeds of Harmony...
Bradly Farm in...
| Home | A & E | Business | Community News | Dining | Real Estate | Schools | Sports & Outdoors | Berkshires Weather | Weddings
Advertise | Recommend This Page | Help Contact Us | Privacy Policy| User Agreement
iBerkshires.com is owned and operated by: Boxcar Media 102 Main Street, North Adams, MA 01247 -- T. 413-663-3384 F.413-664-4251
© 2000 Boxcar Media LLC - All rights reserved