Sherman Baldwin in his new studio in Florida — the state not the town.
Former "TalkBerkshires" host Sherman Baldwin has found a home in sunny Sarasota, Fla., on WTMY radio.
The longtime radio host made his debut on "TalkSarasota" last week in the 3 to 6 p.m. spot weekdays. Baldwin said he's trying to the do same type of show he did in the Berkshires, focusing on local issues — politics, business and culture — with call-in questions. He said it's the only show of its type in the Sarasota market, the 73rd largest in the nation.
Baldwin hosted shows in Connecticut and Boston; he's best known around here for his morning program on WUPE a few years ago and his independently owned "TalkBerkshires" that premiered in 2009 after the Capital District station he was working at downsized. "TalkBerkshires" was a success on WBRK but died in a blaze of controversy.
The show was a favorite drop-in point for local pols and personalities who protested Baldwin's banishment from WBRK.
In any case, Baldwin toldhe needed to get back on the air and after a spot on Boston radio didn't pan out he landed in Sarasota.
"I get to go to the beach every day, it's beautiful here," he said. But he misses his WBRK studio, going to Teo's and his Berkshire friends. "I miss the Berkshires dearly. I miss it every day." And while he was a brand name up here, it's been harder to land the big the interviews down South. "I was well known in the Berkshires so getting someone on the line was easy, now the say, 'Sherman Baldwin who are you?'" he laughed.
If you know Baldwin, you know he doesn't take no for an answer. Less than two weeks on the air he's already landed Gov. Charlie Crist.
"I'm doing what I love and that's radio," he said.
We're glad to hear he's back on the airwaves and wish him lots of luck.
Find Baldwin's new website (which looks a lot like his old one) here. You can also watch him livestreaming on the WTMY website (which seriously needs an overhaul — it's scary looking).
Allen Jezouit has big plans for Berkshire Direct Inc. Jezouit and a partner (who won't be revealed until next week, he says) purchased the 9-year-old direct-mail company from the Storey family last week.
"We plan on expanding our marketing services to better serve our existing clients and to help local and regional businesses, organizations and nonprofits with their marketing initiatives," said Jezouit.
Jezouit was brought on as vice president of business development last September after four years as marketing director for Redstone Properties and more than 18 years in sales and marketing with Praxair Inc. Since his arrival, he's been moving the company's direct-mail foundation to incorporate multiple platforms for local and national clients.
New services include Web site design and development, Web marketing, mail-fulfillment, e-mail marketing, search engine optimization, social media services, video production, television commercials, and a full-service sales and marketing consultancy. The team will provide new types of leads for businesses that once relied on newspapers and direct mail.
"We haven't done much advertising yet, it's all word of mouth, and we're swamped," said Jezouit on Tuesday.
Berkshire Direct is an outgrowth of Storey Communication's Gardener's Marketplace, which operated for more than 36 years. Storey Communications, founded by Martha and John Storey of Williamstown, sold the publishing company to Workman Publishing; Berkshire Direct was operated by them and then their son, Matt. The Storeys will continue to collaborate on some projects but Matt Storey will no longer be involved.
Jezouit said he and his yet-to-be-named partner have "both worked for big companies and we're bringing that expertise to small companies."
Local clients include Northern Berkshire Healthcare, MountainOne Financial, Williams College, Williamstown Chamber of Commerce, Williamstown Youth Center, Ioka Valley Farm, Williamstown Physical Therapy, Boston Investor Communications Agency, and New England Landscape and Aquatics. Also on the client list are Camp Dudley YMCA of Westport, N.Y., the longest-running summer camp in the country, National Patient Safety Foundation of Boston and Bucknell (Pa.) University athletics.
"It's definitey mine now and we're just going to grow the heck out it," Jezouit said.
Sherman Baldwin and producer Michael Valenti discussed 'TalkBerkshires' future.
Sherman Baldwin is cutting ties with "TalkBerkshires" and leaving the area.
The embattled radio host announced his decision Friday afternoon to a handful of media and supporters at Chapters Bookstore on North Street, ending the short-lived radio show in its current form.
"I'm very disappointed. I really am ... but it's not to be," he said. WBRK pulled the plug on "TalkBerkshires" two weeks ago in a controversial move that had some Baldwin supporters crying censorship.
Baldwin, however, is hoping the independent program will be resurrected in some form with his producer of three months, Michael Valenti.
"I know he has the raw talent for it," said Baldwin of his young colleague to whom he's handing over the show. "I'll do everything I can to support him ... I cannot be clear when or where, but I do believe 'TalkBerkshires' will be on the air shortly."
But he said the call-in radio show's success will be more assured "without my personal baggage."
The 50-year-old radio personality went on the air in late May last year, swiftly becoming the go-to host as the local election season heated up. He featured roundtables and pared-down debates and sessions with Mayor James Ruberto and challenger Daniel Bianchi along with the numerous City Council candidates.
'TalkBerkshires' also hosted a debate between the 10 mayoral candidates and put the pressure on Bianchi to appear at the final mayoral debate just days before the election. He was proud of the comments of an older resident who told Baldwin he'd gone to the voting booth the most informed and educated he'd ever been because of listening to the show.
"TalkBerkshires" and its host also became active in local community efforts, such as the Hometown Committee and the search for a llama killer. (Baldwin said checks sent to him toward a reward won't be cashed until someone is caught.)
Valenti and Baldwin remain upbeat on the future.
For three hours every weekday afternoon, Baldwin has chatted up state and local politicians, lawyers, bankers and local businessmen, among others, growing sizable fan base — and critics.
Baldwin's involvement in the Berkshire Job Summit, a private endeavor in conjunction with major advertiser Allen Harris of Berkshire Money Management, led to public airing of Baldwin's "personal baggage" — his conviction on fraud charges in the late '90s related to finishing filming of the cult-hit "The Crow."
Not that he'd hid the conviction. In fact, he'd been featured in an Albany Times-Union article on ex-cons trying to move on with their lives during his brief stint there on WROW the year before. But the story was mostly unknown in the Berkshires.
The troubles piled on — the job summit generated controversary and stepped on established toes and what Baldwin calls the "Massimiano saga" seems to have been the last straw for station owner Willard "Chris" Hodgkins.
Baldwin had taken a call a month before from James E. Monahan, who is accusing Sheriff Carmen Massimiano of molesting him nearly 30 years; two weeks ago, a related segment on libel claims against The Berkshire Eagle by Massimiano with both local lawyer Rinaldo Del Gallo and Clarence Fanto, former Eagle managing editor and now a freelance writer.
He said Hodgkins not only knew about both two call-ins, he approved them; the next morning, however, he was fired.
Baldwin said he has no hard feelings with the Hodgkins, though he simply said "no comment" when asked if he was pursuing legal recourse. He and Valenti were also mum on where they've been shopping the program.
"It was clear to me that 'TalkBerkshires' had a definite purpose in the community," said Valenti. "It gave an opportunity for a dialogue to exist. I think we made a believer out of a lot of people.
"It would be a shame not to continue the name."
The headlines may have helped Baldwin; he's already talked to two Boston stations.
"I do talk radio. It's really who I am ... at 50, I've learned that when I'm out of talk radio is when I've had more trouble in my life," he said, adding "I was pleased to hear that I have created enough of a name for myself in Massachusetts that it could continue to be my home."
Baldwin had hoped to remain in the Berkshires, where he arrived just a few years ago as a morning DJ on the local Vox stations. But a bigger market might be more suitable, without the "increased sensitivities" of a smaller community.
"I thought I would be here forever. That's not the case but it'll be a part of me forever," said Baldwin.
PITTSFIELD, Mass. — WBRK pulled the plug Tuesday on "TalkBerkshires" and its host Sherman Baldwin.
The local talk show has been airing over WBRK 1340-AM every weekday afternoon since last May. But Baldwin, an independent contractor with the station, said station President Willard "Chip" Hodgkins told him at 10:30 this morning that the show was being booted.
Baldwin said the break up was over related coverage of recent allegations of sexual abuse against Sheriff Carmen Massimiano. The sheriff's accuser, James E. Monahan, had briefly called into the show several weeks ago, but Baldwin said the firing was prompted by an appearance by local attorney Rinaldo Del Gallo on Monday talking about libel issues regarding the coverage.
"I'm still shell-shocked," said a subdued Baldwin late Tuesday. He said Hodgkins had offered to bring the show back after a period if he stuck to national news. "It was so clear what this was about."
It wasn't about his past, Baldwin was sure. The radio jock's been in the news for good and bad recently, as his involvement with Berkshire Money Management's Allen Harris in the Berkshire Job Summit last Friday prompted interest in his past troubles with the law.
Baldwin and his producer Michael Valenti are planning to speak to the press at noon at the Crowne Plaza on the talk show's future. Baldwin said he'll also be on "Good Morning Pittsfield" with John Krol on Wednesday morning.
The primary focus of "TalkBerkshires" has been on local issues, particularly those affecting the immediate Pittsfield area where most of this listeners work or live. It's a focus that Baldwin doesn't want to lose.
"I'm not going to give up without a fight," he said.
Update: Baldwin postponed his press conference until Thursday at noon because of Wednesday's snowstorm.
Update Thursday, Feb. 25: The press conference has been canceled on the advice of Baldwin's attorney. "I think this is best for TalkBerkshires," Baldwin wrote in an e-mail that was also posted on the Web site about an hour before the noon presser.
Baldwin wrote that more information will be released in the coming days. Baldwin and Valenti may attempt to Internet stream their program (Baldwin owns the Web site) but those plans are still up in the air.
Baldwin took to the airwaves last Friday to explain the circumstances that landed him prison.
NORTH ADAMS, Mass. — The negative press on the principals isn't affecting Friday's Berkshire Job Summit in Pittsfield.
Allen Harris of Berkshire Money Management said Wednesday afternoon that a flurry of RSVPs this week had bumped the number of attending to more than 180.
"I've had more phone calls about Money Management in the last week than the last three months," he said. "It turned out pretty good."
The summit, focusing on the role of employers job creation rather than employment agencies, brings CNBC's senior analyst Ron Insara, Robert H. Nelson and P. Edgardo Tarratts of the Small Business Administration and marketing strategist Jonathem Salem Baskin.
Harris and fellow organizer Sherman Baldwin of WBRK talk show "TalkBerkshires" were the subject of an article in last Friday's Berkshire Eagle that delved into the two men's legal peccadillos.
Harris was ordered to pay $2 million to former employer Dion Money Management over a client list used to establish his business and was charged with misdemeanor assault over a bar fight in 1994.
Baldwin defrauded investors of funds to ensure the completion of the cult hit film "The Crow" after the accidental death of its star Brandon Lee. The film went on to make $400 million worldwide. Baldwin, however, ended up in federal prison in 1999 for nearly a year and is still paying off a fine.
Harris described the story as an insult. "It was presented like it was new news. It was stuff that was already talked about. It was literally old news."
Neither man has disputed the main facts of the article but both were concerned over its effect — and a paired story on local skepticism — on the summit.
On Friday, after a "press conference" discussing the past charges against him on his radio show, Baldwin said most of the response had been positive. (The entire program, with responses by Eagle writer Clarence Fanto can be downloaded here.)
Representatives of the Small Business Administration debated declining their invite to the summit because of the negative press but have remained on board, said Harris.
Both said they remained committed to $1.5 million in equity investment to the right business - Harris with $1 million through BMM and Baldwin in $500,000 in advertising. Harris said they haven't back away from the investment but did say it was pulled from ads because they focus was too much on them and not on the summit.
Harris is focused on the morning summit that will take the more than a 100 business leaders through Insana's analysis of current conditions, the SBA's available programs and how to bring it all together in branding with Baskin.
"People aren't going to create jobs to makes themselves feel good, they're going to create jobs because their business in growing," he said. "By being brave, by natural self-interest, jobs will be created.
"What we need to do is have a conversation with people on how to make 2010 a good year."
As for the fallout about revelations of his past: "People are calling and they're not saying 'you're a jerk.'"
Note: The Eagle stories will disappear behind a paywall so read them quick.