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 (2).jpg) North Adams kicks off the holiday season with its annual treelighting on Thursday, Dec. 4, at 5:30 p.m.
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Williamstown Plans Fall Fusion FestBy Tammy Daniels - September 13, 2007
 | | Shoppers peruse merchant's ware at last year's Fall Fusion Festival. |
WILLIAMSTOWN - Merchants are taking the lead this year to ensure the Fall Fusion Festival passes its sophomore year.
The downtown event was launched last year by a Williams College senior in an effort to bring students and local businesses together.
This Saturday, the daylong celebration begins at 10 a.m. with food, music and end-of-the-summer sales along Spring and Water streets.
While the college isn't as involved as last year, student performers and groups will still be participating - and students will certainly be on the streets along with the rest of the community.
"It's a fusion event, meaning that the reason it was instituted last year was as a welcome back for the students," said Mikki Brown, the Williamstown Chamber of Commerce's representative on the Fall Fusion Committee. "One very important part is welcoming the students back ... It's about students and businesses working together."
Her store, The Browns, and neighboring Water Street Books and Mezze Bistro and Bar on Water Street will stay open late - shooting for midnight - with music from 7 to 9 p.m. The Browns will also have a "Brown Bazaar" of vintage clothing and other items on the sidewalk with a drawing at 9, and free ice pops for kids in the afternoon. Mezze will open at noon for drinks.
More than 20 businesses will be offering discounts and sales and some of the restaurants will have specially priced menus or dishes. Where'd You Get That? will hold a giant lawn sale with deep discounts on Spring Street, there will student groups at the top of Spring Street and performers throughout the day.
Live and recorded music will be playing at the top and bottom of Spring Street; the evening music on Water Street will be an acoustic guitar duo.
Jessica Gulley, assistant director of campus life, wasn't sure how many students were planning to participate. On Thursday, students were still coming in to express interest in the event, she said.
Last year, it was Williams senior Suranjit Tilakawardane who sparked the collaboration between the Office of Campus Life, the town and the merchants. It occurred the same day as the Williams convocation, which the festival committee avoided this year.
They also want to avoid a repeat of the last year's storm and power outage that drowned out the later events.
"We're hoping the weather cooperates this year. We had a really great event last year, for the first one. It just snowballed but the rain came and washed it out. If it's a day like today it will just be incredible," said Brown on Wednesday.
The Fall Fusion Festival is a collaboration between Williams College Office of Campus Life, the Downtown Business Association and the Williamstown Chamber of Commerce. |
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