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Berkshires Expo to Highlight Regional Offerings09:18AM / Monday, May 18, 2009
PITTSFIELD, Mass. — The Berkshire Chamber of Commerce and the Berkshire Visitors Bureau are launching "Buy in the Berkshires Expo" to showcase the region's offerings to residents and businesses alike.
It will be held at Jiminy Peak Ski Resort on Wednesday, June 10. The expo will begin with business-to-business networking from 3 to 4 and then will open to the public until 7 p.m.
The expo was conceived as a way to promote the importance of supporting local businesses and cultural venues, particularly in light of the current recession.
"In a difficult economy, it is critical that both businesses and residents support their regional enterprises," said Berkshire Chamber President and Chief Executive Officer Michael Supranowicz. "At the expo, businesses will really have a chance to connect with consumers. And, it is our hope, that before people shop for goods and services, that they will consider the positive impact of spending those dollars in Berkshire County.”
The Buy in the Berkshire Expo is an opportunity to bring together businesses from in and around the County to connect at a business-to-business marketplace to strategize and develop partnerships and collaborations.
For residents, the expo is a free event with food and fun (Jiminy will offer free rides on the Mountain Coaster and Alpine Slide) and a chance to discover all the things to do, see and buy in their own back yard.
"Many people are interested in vacationing closer to home, and the expo will allow them a chance to discover all the things happenings here in the Berkshires," said Ray Smith, vice president of the Berkshire Visitors Bureau.
The expo stems from the Buy in the Berkshires campaign, which kicked off on Dec. 3, 2008, and encouraged businesses and those who live and work in the Berkshires to support the businesses within their community. The chamber and bureau will be promoting the expo through a regional media campaign that includes radio, Web, billboard and print advertising.
Businesses and organizations are invited to participate and can choose from indoor or outdoor exhibit spaces with either 6- or 8-foot tables.
Exhibit and sponsor placements are available at www.buyberkshires.com.
For more information, go to the Web site or call the Berkshire Chamber at 413-499-4000 or at choyt@berkshirechamber.com. |
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