Hot Tomatoes Pizza Now Served At Bright Ideas Brewery
NORTH ADAMS, Mass. – Crisp by Hot Tomatoes Pizza is now served at Bright Ideas Brewery.
“They are good with beer we are good with food,” Hot Tomatoes owner Matthew England said. “It’s pizza and beer; what more could you ask for?”
Dan Flatch of Bon Tricycle previously manned the food cart at Bright Ideas Brewery, however, he needed a little help so he teamed up England and created Crisp, which features an abbreviated Hot Tomatoes menu and some of Bon Tricycle’s signature dishes.
“It is a fun casual idea and it is just a kind of a play off the menu but a little more fun,” England said. “We pre-make all of our crust, have it delivered and people can order a signature dish or customize.”
England pointed to a cart with standard pizza toppings such as cherry tomatoes and pepperoni but also more exotic toppings such as roasted garlic, sun-dried tomatoes and pesto to enhance the many craft beers Bright Ideas offers.
England said the magic of Crisp comes from their special oven that can cook a pizza quickly and in some instances 90 seconds.
Bright Ideas owner Orion Howard said he hopes that having a larger menu in the brewery will bring more people in, especially locals.
“Anything we bring in here that will bring in people from the city is a welcome thing, and we want this to be a community melting pot,” Howard said. “We want to get people from the city in here and keep people that are leaving the museum in town. You can do it with beer but you can’t do it for everybody with beer and having pizza in here is going to help.”
Howard said Bright Ideas wants visitors to explore the city and not just visit the Massachusetts Museum of Contemporary Arts and go back to their hotel.
“Anything that keeps visitors here in town is good for everybody,” he said.
England said he hopes to have a grand opening next week and plans to use this weekend as a soft opening.
“We just want to get our feet in the door and figure out the feng shui of all of this,” England said.