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Changing Your Old Business Sign to LEDs is Easier Than Ever

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The advancement of LEDs (light emitting diode) has ushered in a new era of business signage illumination.

There's never been a better time to get "out with the old and in with the new" by replacing your existing lighting with state-of-the-art illumination technology. With the guidance of a business signage solutions consultant, retrofitting with LEDs your business's neon-, fluorescent- or HID-lit signage often proves easier and more lucrative than you might expect.

Your business signage is simply too important to forgo maximizing its utility. By some estimates, it can account for up to 50 percent of your customer base. But what if your outdated signage is underperforming and only producing a fraction of its customer potential — can your business afford that lost opportunity?

An LED retrofit offers your business an array of advantages no other signage solution can match, saving you time, money and hassle, among other benefits. Here are 10 compelling reasons why you should retrofit your outdoor business signage with LEDs:

• Improved Energy Efficiency: LED lighting yields significant energy cost savings every month versus traditional types of illumination, consuming 50 percent to 90 percent less energy.

• Less Maintenance: LED lighting typically only requires maintenance once every 5-10 years, compared to annual
or in some cases quarterly service trips commonly associated with more traditional lighting systems.

• Greater Return on Investment (ROI): Payback periods for LED installation range on average from one to three years, meaning it doesn't take long for your business to start enjoying financial returns.

• Reduced Environmental Impact: Unlike fluorescent lighting and neon, LED illumination does not contain hazardous chemicals phosphor or mercury.

• Safer: LED lights run on extremely low voltage compared to traditional neon systems that run on as many as 15,000 volts, thus reducing the risk of becoming a fire hazard.

• 50 percent to 90 percent energy savings

• Less maintenance

• Brighter

• No bulbs or transformers

• Instant Light: Whereas some types of traditional lighting may take a while to warm up to full illumination, especially in colder weather, LEDs turn on instantly.

• Longer Lifespan: A well-fabricated LED light can last a decade or more — significantly longer than the lifespan
associated with traditional lighting.

• Relatively Easy Conversion: By replacing your existing bulbs with LED lamps, your signage solutions expert can achieve LED retrofitting with minimal disruption to your business operations.

• Enhanced Visibility: Lighting like LEDs that's less prone to failing means your business signage remains illuminated and visible to more prospective customers.

• Bolstered Brand Reputation: When your business is environmentally responsible, your customers will take notice and your brand will develop a reputation as being eco-friendly.

At Graphic Impact Signs of Pittsfield, we've served as a premier provider of business signage solutions throughout the Northeast and beyond for nearly 30 years. Want to learn how we can convert your brand into a statement using our eye-catching signage for business? Call us at 800-458-2376 or email sales@gisigns.com.





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Clarksburg Sees Race for Select Board Seat

CLARKSBURG, Mass. — The town will see a three-way race for a seat on the Select Board in May. 
 
Colton Andrews, Seth Alexander and Bryana Malloy returned papers by Wednesday's deadline to run for the three-year term vacated by Jeffrey Levanos. 
 
Andrews ran unsuccessfully for School Committee and is former chairman of the North Adams Housing Authority, on which he was a union representative. He is also president of the Pioneer Valley Building Trades Council.
 
Malloy and Alexander are both newcomers to campaigning. Malloy is manager of industrial relations for the Berkshire Workforce Board and Alexander is a resident of Gates Avenue. 
 
Alexander also returned papers for several other offices, including School Committee, moderator, library trustee and the five-year seat on the Planning Board. He took out papers for War Memorial trustee and tree warden but did not return them and withdrew a run for Board of Health. 
 
He will face off in the three-year School Committee seat against incumbent Cynthia Brule, who is running for her third term, and fellow newcomer Bonnie Cunningham for library trustee. 
 
Incumbent Ronald Boucher took out papers for a one-year term as moderator but did not return them. He was appointed by affirmation in 2021 when no won ran and accepted the post again last year as a write-in.
 
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