Thursday, October 30, 2014 12:44pm
North Adams, MA now: 48 °   
Send news, tips, press releases and questions to info@iBerkshires.com
The Berkshires online guide to events, news and Berkshire County community information.
SIGN IN | REGISTER NOW   

Home About Archives RSS Feed
That didn't take long
By: Allen Jezouit, @BerkshireCountyBusiness On: 09:57AM / Monday February 28, 2011
Important
0
Interesting
0
Funny
0
Awesome
1
Infuriating
0
Ridiculous
0

Well, it sure didn't take Google long to respond - with actions, not words - to the New York Times story that came out last week about JC Penney's alleged "black hat" SEO techniques. According to today's Wall Street Journal, Google has modified its search engine algorithms to prevent websites from using JC Penney's techniques to game the system. (See Google Revamps to Fight Cheaters, Wall Street Journal, Monday, Feb. 28, 2011).

It will be interesting to see just how effective Google's changes are, and how much they impact the page ranks of sites that heretofore had relied upon "white hat" SEO techniques. If you rely on your site for new leads, new business, etc. (and who doesn't these days), you need to pay careful attention to your site's rankings over the next few weeks to see if there are any changes resulting from Google's algorithm mods. Our guess is that the more extensive your link building efforts, the more likely this will effect you.



0 Comments
     
News Headlines
North Adams Edward Jones Office Supports Toys for Tots Drive
Adams Selectmen Updated on Park Street, Town Projects
Visitors Bureau: Tourists Spent $161 Million In Lenox Last Year
Clarksburg Seniors Have Deadline for Cable Discount
Lanesborough School Committee Delays Vote on Superintendency Union
Education Secretary Tours Lanesborough, Hancock Schools
Adams Planners Approve Bond, Screening for East Road Array
Lanesborough Contracts With PCTV To Run Television Broadcasts
Greylock President to Retire in 2015
Holiday Stroll Fireworks Campaign Launches


Categories:
Economy (11)
Finance (4)
Marketing (17)
Sales (4)
Archives:
Tags:
Small Business Marketing Deficit Financials Measure Seminar Advertising Custom Business Solutions Civil Liberties Berkshire Direct Williamstown Nobel Prize Books Cnbc Entrepreneur Chamber Of Commerce Seo Massachusetts Budget Economy Web Security Marketing Public Safety Bigcommerce Election Unemployment Sales Survey Cash Flow Analysis Search Engine Optimization Education Ecommerce Social Media Security Facebook Berkshire County
Popular Entries:
JC Penney and "black hat" SEO
Why does "Tea Party" have to equal "Right Wing" or "extremist"?
Easier and easier
Holy cow!
Nobel Prize in Economics Awarded for Theory on Why Unemployment Remains So High
What will the Berkshires look like in 20 or 25 years?
Chamber Seminar: Email Marketing
Leadership
Is anyone else feeling this way?
WE HAVE TO BE BETTER, WE LIVE HERE.
Recent Entries:
Chamber Seminar: Email Marketing
That didn't take long
Holy cow!
JC Penney and "black hat" SEO
Easier and easier
Chamber Seminar on eCommerce
Gotta love 2011 so far!
Mass., NY could lose more seats in Congress
The 12 Days of Holiday Revenue Maximization for Your Online Store
5 New Online Services Perfect for Small Businesses


View All
Girls Soccer: Pittsfield vs...
The Pittsfield and Wahconah girls soccer teams on Tuesday...
Soccer: Putnam vs McCann Tech
The McCann Tech boys soccer team closed out the home...
Soccer: Hoosac Valley vs...
MCLA Boo Bash 2014
The annual MCLA Boo Bash hosted by Berkshire Towers...
Girls Soccer: Commerce vs...
McCann girls soccer team Senior Day game on Monday...
Adams Lions Club Halloween...
Children followed the Hoosac Valley Marching Band down Park...
Girls Soccer : Mount Greylock...
Flynn scored her second goal of the game to stop a Hoosac...
Football: Mount Greylock vs...
The undefeated Wahconah High School football team shutout...
Football: Lee vs Monument
Saturday afternoon football Lee wins over Monument Mountain...
The Massachusetts Junior...
The Massachusetts Junior Classics League held its fall...
Football: Hoosac Valley vs...
Hoosac Valley overpowers Drury 63-12, Saturday afternoon.
Pittsfield Halloween Parade...
Monsters and zombies, princesses and Jedi ushered in the...
Soccer: Wahconah vs Lenox
Collin Parrott scored three times on Tuesday to lead the...
Girls Soccer: Wahconah vs...
Rachel Donahue scored with four minutes left to give the...
Football: Hoosac Valley vs...
Koperniak made the last play of the night, a 1-yard plunge...
Boys and Girls Cross Country
Boys and Girls Cross Country was held at Windsor Lake on...
Girls Soccer: Pittsfield vs...
The Pittsfield and Wahconah girls soccer teams on Tuesday...
Soccer: Putnam vs McCann Tech
The McCann Tech boys soccer team closed out the home...
Soccer: Hoosac Valley vs...
MCLA Boo Bash 2014
The annual MCLA Boo Bash hosted by Berkshire Towers...
Girls Soccer: Commerce vs...
McCann girls soccer team Senior Day game on Monday...
| Home | A & E | Business | Community News | Dining | Real Estate | Schools | Sports & Outdoors | Berkshires Weather | Weddings
Advertise | Recommend This Page | Help Contact Us | Privacy Policy| User Agreement
iBerkshires.com is owned and operated by: Boxcar Media 102 Main Street, North Adams, MA 01247 -- T. 413-663-3384 F.413-664-4251
© 2000 Boxcar Media LLC - All rights reserved