THE BERKSHIRES — Ike Shallow and Cow Tech announced this week that they have reached a joint proposal to explore the possibility of building wind turbines on people's faces. The windmills would be extremely small, and estimated costs for the project are roughly $300 per face.
In an age in which the hamster wheel is no longer sufficient to power computers, and the solar-powered flashlight has fallen by the wayside, many are looking to renewable resources like wind power.
"Humans breathe all the time," explained Shallow, "And that wind power is just going to waste at the moment. It's a nice windy spot. We need to be thinking of the environment and how we can achieve lasting energy for the future in a way that is safe. We cannot continue to use nuclear power because it pollutes too much."
The windmills would be placed under one's nose, just above the mouth, to collect energy from the air as it rushes out.
But how will Shallow convince those who argue that the nuclear power plant in one's stomach is perfectly fine and that no facial windmills are necessary? Opponents have already formed an organization called Saving Face and are campaigning to halt any progress with the project.
"There's no proof that much energy could be gathered from these turbines," said Saving Face member Marty McFat, "not to mention the fact that they would completely destroy the scenic beauty of your face. Constructing these turbines would completely ruin your chance for getting a date."
McFat also complained that Cow Tech has misrepresented the issue on its Web site about the project (wowowow.cowtech/inyerface.org). "The photos on the Web site show windmills on a very small face. Windmills on your face would likely be bigger than that."
Cow Tech, for its part, is still gathering data about the project. The university would like to build a wind data collection tower under the left nostril of North Adams City Councilor Clark Unwilling to determine whether facial windmills would gather sufficient energy to make the project worthwhile. However, university officials fear that a Nasal Zoning Board might be formed, which could impede any progress. Such a board could declare, for example, that no facial construction could begin without a detailed report of exactly how many windmills could be sited within a 6-inch radius from Unwilling's nose.
"S'not fair," complained a spokesman for Cow Tech. "There's no way we can tell what windmills need to be erected until we gather the data. Everyone knows that local, renewable energy is important, because we can't rely on people's natural gas facilities forever."
According to Cow Tech, facial windmills could provide renewable energy in a manner that doesn't pollute, fluctuate in price or rely on importing — unlike current natural gas facilities.
Shallow is hoping to begin construction of the nasal wind data collection tower by March, but he and Cow Tech may have to find a different subject. Councilor Unwilling said he remains vehemently opposed to any windmills on anyone's face, especially his own.
"I don't buy into this whole facial windmill thing," he said. “And the most important thing here is aesthetics. I'm willing to admit that this may be a NIMFY situation" (Not In My Face, Youâ€).
Shallow may yet get a permit to build windmills on someone’s face, but his opposition is nothing to sneeze at. Citing a joke that has been going around the Internet about cold weather and New Englanders, Unwilling said, "At 500 degrees below zero, hell freezes over, the Patriots win the Super Bowl and Shallow builds a windmill on my face. …Wait, the Patriots did win. I guess the face windmill is even further down the thermometer than that. I sure hope so, anyway."
Seth Brown is a freelance humor writer who is a fan of North Adams and Williamstown and oscillates between them. He is a frequent contributor to the Washington Post's Style Invitational and, like everyone else, is working on a book.
If you would like to contribute information on this article, contact us at info@iberkshires.com.
Your Comments
iBerkshires.com welcomes critical, respectful dialogue. Name-calling, personal attacks, libel, slander or foul language is not allowed. All comments are reviewed before posting and will be deleted or edited as necessary.
No Comments
Stockbridge Grange Community Dinner
STOCKBRIDGE, Mass. — The Stockbridge Grange is holding a community dinner on Sunday, Feb. 8, 2026, featuring spaghetti and meatballs, salad, and bread with dessert choices of chocolate cream or lemon meringue pie.
Dinner is $17.00 per person, take out only with 12-1:30 pm pick up at the Stockbridge Grange Hall at 51 Church Street, Stockbridge. Orders may be made by calling 413-243-1298 or 413-443-4352.
Qwanell Bradley scored 33 points, and Adan Wicks added 29 as the Hoosac Valley boys basketball team won a Division 5 State Championship on Sunday. click for more
Adan Wicks scored 38 points, and the eighth-seeded Hoosac Valley basketball team Saturday rallied from a nine-point first-half deficit to earn a 76-67 win over top-seeded Drury in the Division 5 State Quarter-Finals. click for more
Caprese Conyers scored 22 points, and Kyana Summers had a double-double with 10 points and 13 rebounds to go with eight assists as Pittsfield got back to the state semi-finals for the second year in a row. click for more