Pittsfield begins first cultural plan for city

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Mayor James M. Ruberto announced today the creation of a steering committee to guide the community in the formation of a three-to-five-year cultural plan. The Steering Committee members represent a broad spectrum of the community. The committee is co-chaired by Elie Hammerling, Chair of the City’s Cultural Development Board and former vice president for planning at the Berkshire Medical Center and Cory Hines, a management consultant specializing in strategy implementation, who has worked with major organizations in the U.S., Canada, and South Africa. “As arts and culture continue to help drive economic revitalization in the City of Pittsfield, it is critical that we plan to establish a firm foundation for continued success and growth,” said Mayor Ruberto. “The development of the cultural sector not only improves the quality of life for our residents, it also makes our city more attractive to new businesses and residents, and generates jobs and new income to our economy.” “This plan will help us celebrate and expand Pittsfield’s rich cultural heritage, due in no small part to immigrants past and present, our schools and community groups, and the many excellent artists and cultural institutions we have here.” Committee members include Mary Beth Eldridge, an art teacher at Taconic High School; Pam Rich, marketing director for Paul Rich & Sons, a longtime anchor store in downtown Pittsfield; and Hope Sullivan, the executive director of IS183, Art School of the Berkshires. Other members of the Cultural Plan steering committee are Peter Lafayette, Director of the Berkshire Bank Foundation; Shirley Edgerton, Director of the Youth Alive Drum & Dance Group and co founder of the Women of Color Giving Circle; Mary Rentz, a longtime community volunteer and board member of cultural organizations, who chaired 2004’s Sheeptacular public art project; and Jenny Hersch, professional musician and interim Artistic Director at the Mahaiwe Theatre. The City’s Director of Cultural Development, Megan Whilden, serves as staff support to the committee. All members live and/or work in the city of Pittsfield. “We are looking forward to a broad-based thoughtful approach to putting together a cultural plan that will best serve this wonderful city,” commented Hammerling, a Pittsfield resident for over thirty years who also serves on the Board of Directors of Sinai Academy of the Berkshires. “There are a number of other key initiatives moving forward in Pittsfield and the Berkshires," noted Megan Whilden. “They include the City’s updating of the Master Plan and the Creative Economy Strategy Project for Berkshire County. We are closely coordinating our work with these initiatives so that they enrich each other and so there is no redundancy." It is believed this will be the first time that a citywide cultural planning process has been done in the city of Pittsfield. The committee has been reviewing plan from other cities, as well as the Downtown Pittsfield Arts & Entertainment District Plan developed in 1999 by Downtown, Inc., a local downtown improvement association. Hammerling added, “We were impressed when we reviewed Downtown Inc.’s plan how many of the action items are in progress or have been accomplished. The plan was right on target in many respects and we look forward to continuing and expanding the work they have done.” The cultural plan’s process is designed to create a ‘roadmap’ to establish Pittsfield as a center of culture, arts and entertainment in Berkshire County and beyond. The plan will identify strategies to increase access to arts and culture for all Pittsfield residents; foster the continuing vitality and expansion of the City's cultural sector; and attract new individuals and businesses interested in participating and investing in the City's creative economy. The Cultural Plan steering committee is planning to undertake a number of one-on-one interviews, as well as focus groups and a community meeting to gather public input in early 2007. For more information on the committee or the planning process, please contact Megan Whilden, Director of Cultural Development for the City of Pittsfield, at 413-499-9348 or mwhilden@pittsfieldch.com.
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Toys for Tots Bringing Presents to Thousands of Kids This Year

By Breanna SteeleiBerkshires Staff

Volunteers organize toys by age and gender in the House of Corrections storage facility. 

PITTSFIELD, Mass. — Plenty of toys are on their way to children this holiday season thanks to Toys for Tots.

Christopher Keegan has coordinated the local toy drive for the Berkshire Chapter of the Marine Corps Reserve since 2015 and said he has seen the need rise every year, last year helping more than 6,000 kids.

"This is 11 years I've been doing it, and the need has gone up every year. It's gone up every year, and I anticipate it going up even more this year," Keegan said.

On Thursday, the Berkshire County House of Corrections storage facility was overflowing with toys making it the county's very own Santa's workshop. 

Keegan said Berkshire County always shows up with toys or donations. 

"This county is outstanding when it comes to charity. They rally around stuff. They're very giving, they're very generous, and they've been tremendous in this effort, the toys for pride effort, since I've been doing it, our goal is to honor every request, and we've always reached that goal," he said.

Keegan's team is about 20 to 25 volunteers who sort out toys based on age and gender. This week, the crew started collecting from the 230 or so boxes set out around the county on Oct. 1.

"The two age groups that are probably more difficult — there's a newborn to 2s, boys and girls, and 11 to 14, boys and girls. Those are the two challenging ages where we need to focus our attention on a little bit more," he said.

Toys For Tots has about 30 participating schools and agencies that sign up families and individuals who need help putting gifts under the tree. Keegan takes requests right up until the last minute on Christmas.

"We can go out shopping for Christmas. I had sent my daughter out Christmas Eve morning. Hey, we need X amount of toys and stuff, but the requests are still rolling in from individuals, and I don't say no, we'll make it work however we can," he said.

Community members help to raise money or bring in unopened and unused toys. Capeless Elementary student Thomas St. John recently raised $1,000 selling hot chocolate and used the money to buy toys for the drive.

"It's amazing how much it's grown and how broad it is, how many people who were involved," Keegan said.

On Saturday, Live 95.9 personalities Bryan Slater and Marjo Catalano of "Slater and Marjo in the Morning" will host a Toys for Tots challenge at The Hot Dog Ranch and Proprietor's Lodge. Keegan said they have been very supportive of the drive and that they were able to collect more than 3,000 toys for the drive last year.

Volunteer Debbie Melle has been volunteering with Toys for Tots in the county for about five years and said people really showed up to give this year.

"I absolutely love it. It's what we always say. It's organized chaos, but it's rewarding. And what I actually this year, I'm so surprised, because the amount that the community has given us, and you can see that when you see these pictures, that you've taken, this is probably the most toys we've ever gotten," she said. "So I don't know if people just feel like this is a time to give and they're just going above and beyond, but I'm blown away. This year we can barely walk down the aisles for how much, how many toys are here. It's wonderful."

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