NBHS launches its EXCEL 2000 campaign to fund health system improvements

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Northern Berkshire Health Systems has launched its EXCEL 2000 fund-raising campaign to improve quality of patient care in the hospital, home, and nursing home. The 2000 campaign will raise $600,000 to fund the improvements, which will include new medical equipment, community health programming, and staff education. “It sounds like a very ambitious goal, but you have to be ambitious in order to provide top health care to this community,” said Nicholas Flynn, chairman of the EXCEL Council, whose membership includes representatives of the community. “So we’re quite excited about achieving this goal.” He added, “These funds are used for tangible programs, tangible equipment, and we have measurable results that come from these funds.” Flynn said early contributions, pledges, and grants directed to EXCEL goals already total approximately $175,000. “We have targeted specific needs across the local health system, and each of our goals will bring us to a higher level of excellence,” he said. “The campaign is off to a very strong start, thanks to several generous leadership gifts from the local business community.” Funds raised in 2000 will: • Help to improve North Adams Regional Hospital's maternity center through the purchase of fetal monitors and physical improvements to the center to help make NARH the best place for Northern Berkshire mothers to give birth. • Purchase a state-of-the-art automated medication delivery system, which will allow nurses to spend as much as 10,000 additional hours at the bedside each year. • Add urgent care services in NARH’s Emergency Department to help especially the uninsured who need easier access to care. • Train VNA & Hospice nurses as diabetes educators to help those with diabetes learn to control their illness and improve their lives. • Purchase three new EKG monitors and a Zoll transport monitor with defibrillator to help treat those with heart disease. Heart disease affects a disproportionately high number of North Berkshire residents. • Support the training of registered nurses and certified nurse assistants at Sweet Brook Care Centers so they can continue to achieve a “perfect score” as during their last state survey. It is extremely difficult to obtain sufficient funds for education in skilled nursing facilities. • Expand NARH’s smoking cessation programs. Smoking rates in North Berkshire continue to exceed the state and national averages. The 1999 EXCEL campaign exceeded expectations, raising $443,000, $43,000 more than its goal. Flynn thanked several major donors who have already come forward to support the 2000 campaign. Virgil Stucker, NBHS vice president for external relations, said the system would be doing much more work in grant-seeking from private foundations and state and federal sources to supplement what the community contributes. Flynn said two charitable events will support the EXCEL campaign: the NBHS/Hospice of Northern Berkshire Golf Tournament, on Friday, June 16, at Waubeeka Golf Links in Williamstown; and the Annual Evening of Dinner and Theater on July 26. For information about EXCEL 2000, call the NBHS External Relations Office at 664-5140, or email info@nbhealth.org.
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Cost, Access to NBCTC High Among Concerns North Berkshire Residents

By Tammy DanielsiBerkshires Staff

Adams Select Chair Christine Hoyt, NBCTC Executive Director David Fabiano and William Solomon, the attorney representing the four communities, talk after the session. 
NORTH ADAMS, Mass. — Public access channels should be supported and made more available to the public — and not be subject to a charge.
 
More than three dozen community members in-person and online attended the public hearing  Wednesday on public access and service from Spectrum/Charter Communications. The session at City Hall was held for residents in Adams, Cheshire, Clarksburg and North Adams to express their concerns to Spectrum ahead of another 10-year contract that starts in October.
 
Listening via Zoom but not speaking was Jennifer Young, director state government affairs at Charter.
 
One speaker after another conveyed how critical local access television is to the community and emphasized the need for affordable and reliable services, particularly for vulnerable populations like the elderly. 
 
"I don't know if everybody else feels the same way but they have a monopoly," said Clarksburg resident David Emery. "They control everything we do because there's nobody else to go to. You're stuck with with them."
 
Public access television, like the 30-year-old Northern Berkshire Community Television, is funded by cable television companies through franchise fees, member fees, grants and contributions.
 
Spectrum is the only cable provider in the region and while residents can shift to satellite providers or streaming, Northern Berkshire Community Television is not available on those alternatives and they may not be easy for some to navigate. For instance, the Spectrum app is available on smart televisions but it doesn't include PEG, the public, educational and governmental channels provided by NBCTC. 
 
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