North Adams Firefighters to Appear in Cancer Commercial

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NORTH ADAMS, Mass. — We know everyone will be tuned into Game 1 of the World Series tonight — or recording it if they're at the mayoral debate at McCann Technical School — so keep an eye out for city firefighters. 
 
The Professional Firefighters of Massachusetts are putting together a television commercial about breast cancer awareness to be shown right before the game. The union and its members have been donning pink whenever possible to show their support during National Breast Cancer Awareness Month.
 
Some professional units around the country have been barred from wearing pink because of uniform restrictions, but the North Adams department has made their shirts "regulation." 
 
We wrote an article about the department's shirts that caught the eye of PFFM, which asked if the firefighters would like to appear in the commercial. Yes, they would, the firefighters replied. So the photographs iBerkshires took to run with their article a couple weeks has been sent on for expected inclusion the commercial.
 
Shaun Hayden, who spearheaded the department's involvement, said he was informed the commercial will air twice prior to the game's start. 
 
"They told me that it will run in the last set of commercials before the start of the game," he said. 
 
Game 1 starts at Fenway Park on Wednesday at 7:30 p.m. on your local FOX affiliate. The Sox play the first two games at home against the Cardinals before heading to St. Louis on Saturday for Game 3.

Tags: breast cancer,   commercial,   firefighter,   world series,   

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