NORTH ADAMS, Mass. — Mark your calendars for the 16th annual Eagle Street Beach Party this Friday.
The event, founded by artist Eric Rudd, fills historic Eagle Street with sand for what he describes as an "original urban art beach" from 3:30 to 6:30 p.m.
The family friendly event will be followed at 7 with the city of North Adams' 5th annual Mexican Fiesta, an adults only celebration featuring margaritas, Corona beer and singer Lita Williams
Eagle Street merchants and other businesses have contributed sand toys and prizes for everyone participating in the beach party, as well as prizes for the most creative sand castles or sand sculptures.
Now sponsored by the Rudd Art Museum, which will have an art exhibition opening around the corner on the same evening from 6 to 8, some half-million pounds of sand donated by Specialty Minerals and delivered by city crews will be spread — curb to curb — the entire length of the street.
Mildred Elley's Pittsfield campus has donated 300 sand pails and shovels for all participants to use and keep; Adams Community Bank, Greylock Federal Credit Union and Smith Watson & Co. CPAs are contributing the entertainment and out-of-pocket expenses for both events.
Merchants are offering gifts and certificates, including Jack's Hot Dogs donation of 60 gift certificates each good for one hot dog and some 250 SteepleCats tickets that will be given to children age 12 and younger.
No artistic experience is necessary - just the willingness to get into the sand and have fun. Beach attire is recommended. Food color dye is acceptable, but no spray paint. Note that smoking is not allowed during this event.
The event is for children, adults and families to play creatively together in the sand. Prizes will be awarded primarily to children, but will also be awarded to groups of children, families and individual adults.
The fiesta from 7 to 10 p.m. features margaritas and Coronas available for purchase from Desperados and music by local singer Lita Williams.
An identification is required for purchase of alcohol; no alcohol will be permitted outside the sand area.
Some local restaurants will have fare available, including Desperados, Jack's, Supreme Pizza and Wings, and Village Pizza.
Rain date is July 18.
The Eagle Street Beach Party and Mexican Fiesta are supported by the Rudd Art Museum and artist Eric Rudd, Specialty Minerals, North Adams Chamber of Commerce, City of North Adams, Desperados Restaurant, Mildred Elley, Adams Community Bank, Greylock Federal Credit Union, Smith Watson & Co. CPA, Keith Bona, Don Dix/DWD Masonry, North Adams SteepleCats, McDonald's, First Baptist Church, and the merchants and businesses on historic Eagle Street.
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