Crane Stationery Hires Chief Product Officer
 |
NORTH ADAMS, Mass. — Crane Stationery has hired Paul Thorogood as chief product officer.
In this new role, Thorgood will have responsibility for the company's product design and product development teams and will work closely with Sales and Marketing on company strategy, company direction and identifying new opportunities for products and services.
Crane Stationery was acquired by Mohawk Fine Papers in April of this year, and in a recent statement, Mohawk's CEO Tom O'Connor reiterated his support for the Crane team's recent growth.
"Our goal at Crane Stationery is to continue to deliver luxurious well-crafted products to our valued customers while identifying new products and services to grow our business," he said. "Paul brings an esteemed reputation in this respect and we are thrilled to have him on board."
"My passion and love is connecting the physical and digital worlds together through design, user experience and problem solving," Thorogood said. "My goal is to create joy by constantly searching for new levers to pull to engage people with their brands and products."
Thorogood has shown this ability in both consumer and business to business environments with online companies like Moo.com and Packlane.com. His expertise in product design and building a strong web to print workflow will enable him to lead new opportunities in product design and technology for Crane.
He received his bachelor of arts degree in product design from the University of Hertfordshire in the United Kingdom.
Tags: Crane & Co.,
