Pittsfield Cable Panel Maps Out Work Before Spectrum Talks

By Brittany PolitoiBerkshires Staff
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PITTSFIELD, Mass. — At its second meeting, the reconstituted Cable Advisory Committee looked ahead to its hiring of outside counsel and ascertainment process for negotiating a new contract with Spectrum. 

An attorney is being considered to guide the process with a price tag ranging from $7,000 to $14,000 and a subcommittee was created to make an ascertainment schedule for the next nine months. 
 
"It's an important process for the stakeholders in the community to have their say and to have varied and diverse communities to be able to hear from them," said member Shawn Serre, who is the executivedirector of Pittsfield Community Television.
 
"And those are the kinds of things we will have to design as a committee to make sure that we can reach out and bring those voices in to make commentary." 
 
A funding request was tabled until they have more information on the resources needed for outside counsel. 
 
The city's 10-year contract ends in September 2024 and it is recommended that the contract negotiations take place over 12 months.  
 
Before September of this year, the committee will gather feedback from the community on what is and is not working with Spectrum and any additional needs.
 
This includes reviewing documents and forms, surveying, having a focus group, and public hearings. 
 
"I think the very first thing is we have to have a schedule," said member James Moran, who will help draft a schedule for the ascertainment process. 
 
Serre reported that he researched three attorneys in the state that specialize in cable television franchise renewals. Two of the three responded and after one dropped out due to a possible conflict of interest, one remained. 
 
William Solomon, who is based in the eastern end of the state, has a good amount of experience working with Comcast and has done several charter renewals.
 
"He has a pretty good feeling for how Comcast operates and the types of resources that they have at their disposal and the types of tactics that they will use in situations like this, Serre said. 
 
"So I was very comfortable hearing that from him and knowing the experience that he has, I feel like he would be an excellent fit for representing us at the table." 
 
The attorney expressed interest in working with the city and said he would be available to meet with the commission at its next meeting. 
 
The cost estimate of $7,000 to $14,000 would depend on the number of times Solomon would have to come to the area. 
 
Committee members agreed that it is a reasonable ask for an attorney. 
 
"I think that’s reasonable, personally," Serre said, adding that there would be other costs if it turned into a court case or needed an official review. 
 
There was some concern about only having one candidate for the job and he agreed to reach out to the attorney whom he hadn’t heard back from again.
 
The committee will also look to other communities such as Falmouth and Worcester to inform its process. 
 
For the next meeting on Feb. 9, the panel hopes to have a schedule for community input actions to take before September as well as a scope of work and funding request to send to the mayor. 

Tags: cable television,   

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PCTV Celebrates 40th Anniversary with Community

By Breanna SteeleiBerkshires Staff

PITTSFIELD, Mass. – Many fans, workers, past workers, and city officials gathered at the Berkshire Hills Country Club Friday night to celebrate Pittsfield Community Television turning 40.

The room was alive with people eating, laughing, taking photos in a photo booth and watching snippets from PCTV's past archived programs throughout the decades curated by Operations Manager Dave Cachet.

President of the Board of Directors Sue Doucette acknowledged everyone in attendance and thanked the volunteers who help or have helped bring PCTV to the screen.

She reflected on how much technology has changed since 1986 and on PCTV's role in covering parades, debates and election-night precinct results 

"You heard it and saw it yourself, and you can interpret it your way. Not everybody has this, but we in Berkshire County do, and we need to be forever grateful to the people that have come before us and made this possible. So, for me personally, I love the staff at PCTV and the board members. I never begrudge going to a meeting. I like these people," she said.

Executive Director Shawn Serre said he feels as though this is their "Eras Tour," referencing Taylor Swift's record-breaking concert series. He reminisced about PCTV's eras.

"The first of our eras is the founders' era, that time when this was just an idea tossed around among colleagues with various skills and with an interest in creating a local source of television, but with no funding, no equipment, no facility, no staff, no volunteers other than themselves," he said.

He said the next era starts with PCTV's move to Fourth Street. At this point, they named their first executive director Garrett McCarey and built their first facility at 163 Fourth Street. They made community connections, programs, and learned the ropes, he said, adding that they "pushed the boundaries of what public access could accomplish".

He said the next era is their Federico era, led by former Executive Director Bernard Avalle and changing technology.

"Under his leadership, we moved our entire facility from the old building to a custom-built studio and offices. We expanded from one cable channel to three. We went from analog to digital to high definition," Cachet said. " We went from videotapes to DVDs to video servers and files. We had as many as seven staff members and grew the program. We designed and purchased a mobile production truck. We covered so many meetings, so many meetings. Viewers would look to us with trust on election nights, onn the Fourth of July, at sports events, and at special events. We have become a part of the fabric of life in Pittsfield."

And finally, the multi-platform era.

"Otherwise known as everything, everywhere, all at once. That's what it feels like. It's when we expanded our reach by saving WTBR FM from the wrecking ball and operating it. When we greatly expanded our PCTV sports program of live broadcasts from just about anywhere, we couldn't have imagined being able to do that early on," he said. "It's when, in the depths of the pandemic, we not only continued our regular broadcast and never stopped, but we also launched PCTV Select to provide high-quality video streams, live streams, and video on demand worldwide. When we started Park Square Productions to provide high-quality production services to clients and contribute to our mission."

He said their next era is still being shaped and will need the community to help.

"The next era, well, that one has to be shaped by you, by all of us actually, because after 40 years, we realize the only constant is change, and we know that while cable TV is at the moment still our sugar daddy, it won't be around forever," Cachet said. "But we know how important the kinds of services that we provide are, and the demand to not disappear." 

Rep. Tricia Farley Bouvier said local journalism is important and will save democracy. She presented PCTV a citation from the state House of Representatives signed by her and the Speaker of the House.

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