image description
There was a line on Saturday for 250 bicycle helmets distributed at the Ashuwillticook Rail Trail in Lanesborough.
image description
Greylock Federal Credit Union partnered to supply the helmets and Vice President Jennifer Connor-Shumsky and Amy Reese, community support specialist, were on hand to help.
image description

BFAIR & Greylock Federal Distribute 250 Bicycle Helmets

By Brittany PolitoiBerkshires Staff
Print Story | Email Story

BFAIR's Tara Jacobson and Christine Meiklejohn hold signs at the trailhead off the Connector Road. Last year, the organization was able to distribute 200 helmets. 

LANESBOROUGH, Mass. — Saturday's word of the day was "safety" at the Ashuwilliticook Rail Trail as two organizations partnered to distribute hundreds of free helmets in honor of National Brain Injury Awareness Month. 

Stationed at the trailhead on connector road, representatives of Berkshire Family and Individual Resources and Greylock Federal Credit Union handed out 150 helmets for ages 6-13 and 100 helmets for those 14 and older. 

"This is our second annual bike helmet distribution in honor of Brain Injury Awareness Month, which is in March but we wanted to do it in April because the bike trail was open and more people are out here," BFAIR's Director of Development Tara Jacobsen said. 

"We are able to distribute these helmets through funding through Greylock Federal Credit Union and this year, we have about 250 helmets that we're going to be distributing today and I think they're going to go pretty quickly." 

The event ran from 10 a.m. to 1 p.m. and community members were lined up for helmets even before the event kicked off. 

Jennifer Connor-Shumsky, Greylock's vice president of community support and events, said the credit union values its partnership with BFAIR and that, hopefully, the distribution will prevent as many injuries as possible.  

"We're just delighted to be here," she said. "[BFAIR] is a community gem and they are one of our many partners and we're proud of what they do. They provide such valuable services to our community so we're delighted, we have been working with them for a long time." 

BFAIR works with people who have developmental disabilities, autism, and acquired brain injuries. There are six residences dedicated to acquired brain injuries, which happen after birth and can be the result of a trauma impact, degenerative disease, and toxins. 

The helmets aim to prevent any possible injuries from impact and came with a complimentary fitting to ensure the best protection possible. 

Jacobsen explained that an ill-fitting helmet is "like a car without brakes." 

"So we want to make sure that not only we're supplying resources to the community but we're actually giving them resources that they can use," she said. 

Last year, BFAIR partnered with the non-profit organization All Out Adventures Inc. in Northampton to hand out around 200 helmets. 

"It was just such a rousing success because I think helmets are one of those things that people don't always think about or don't always have the resources or the means to get," Jacobsen said. 

"And so being able to provide it to the community to help promote healthy and safe brains is really something we're looking forward to."


Tags: BFAIR,   bicycling,   bike helmets,   Greylock Federal,   

If you would like to contribute information on this article, contact us at info@iberkshires.com.

Pittsfield Outreach Program Sees Manager

By Brittany PolitoiBerkshires Staff

PITTSFIELD, Mass.— The Health Department's outreach program has a manager and is seeking two outreach workers. 

Earlier this month, Director of Public Health Andy Cambi updated the Board of Health on the creation of a new initiative that connects individuals on the streets with needed services. 

He reported that Community Health Worker Gabrielle DiMassimo was tapped as the Community Health Program Manager a couple of weeks prior after it was posted internally. DiMassimo has been reaching out to unhoused people in encampments with the Parks Department and co-responders, and other staff this summer. 

"She's been with the department for a couple years, holds a bachelor's degree in public health, and has been doing a lot of this work," Cambi said. 

"Even in her college years, she was doing encampments and outreach with Worcester Public Health Department, so she really fit the bill for this position."

The position oversees Pittsfield's peer outreach initiative while advancing the long-term vision for the health department to be a more proactive, community-centered public health agency, as well as the health department's evolving responsibility to address prevention, access to services, social determinants of health, and community well-being through coordinated outreach and engagement. 

Last year's controversial camping ordinance was sent to the Board of Health, and they determined it is not the best approach for Pittsfield. It was officially scrapped by the City Council earlier this year and replaced with a peer outreach program that provides harm reduction support services, navigation, and relationship-building with vulnerable residents.  

The program director and outreach worker positions were approved by the City Council earlier this season. The outreach worker positions were posted internally, received applicants, and will soon go external to expand the candidate pool. 

Cambi reported that the encampment group has been conducting outreach with DiMassimo. Workers speak with people at the encampments, tag the equipment, give the people an opportunity to relocate, and connect them with available resources. 

View Full Story

More Pittsfield Stories