PCTV: Healthy Eating Matters

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PITTSFIELD, Mass. — Pittsfield Community Television (PCTV) has partnered with Berkshire Health System's Operation Better Start and the BHS Berkshire North WIC program to produce a community service television episode of Healthy Eating Matters. 
 
Healthy Eating Matters harnesses the services of Berkshire Health System's Operation Better Start, a pediatric and family nutrition program, with Berkshire North WIC, and Pittsfield Community Television to meet the needs of mothers and infants.  Funded by a grant from Health New England, the Healthy Eating Matters show presents two segments designed to assist WIC families as they shop and prepare meals with WIC-eligible foods. 
 
In the shopping segment, the WIC community coordinator accompanies a current WIC client through the supermarket highlighting healthy foods and how to shop using the Massachusetts WIC app on a smartphone.  In the cooking session, a registered dietitian from Operation Better Start hosts the WIC staff and client as they prepare several quick and healthy breakfast foods using WIC-eligible foods. 
 
PCTV provided their kitchen studio, professional television equipment and expert staff members for pre-production, recording and post-production.  The Healthy Eating Matters show will be broadcast on PCTV and available on demand. Healthy Eating Matters will be posted on the Berkshire Health System's Operation Better Start and WIC websites.

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Pittsfield Remembers Lives Lost to Overdose, Underscores Harm Reduction

By Brittany PolitoiBerkshires Staff

Mayor Peter Marchetti reads a proclamation at City Hall encouraging residents to raise awareness and lift each other up. 

PITTSFIELD, Mass. — Dozens of people gathered downtown on Monday to remember those lost to overdose and work toward a future of zero deaths from substance use disorder. 

The Berkshire Overdose and Addiction Prevention Collaborative and its partners held a proclamation reading and flag-raising at City Hall, followed by a standout in Park Square with signs promoting the use of naloxone, harm reduction, and reducing associated stigma. 

There were 23 fatal overdoses in Berkshire County in 2025, 11 in Pittsfield. This is down 44 percent from the 41 countywide fatalities in 2024. 

While it is a significant decrease, advocates want to see that number at zero. 

"On the one hand, we're very pleased to see this significant of a decrease. This is actually the lowest number that we've had since [Department of Public Health] started collecting these numbers in 2013, but the goal is still zero," said Andy Ottoson, public health planner with the Berkshire Regional Planning Commission. 

August is International Overdose Awareness Month, the world's largest annual campaign to end overdose, remember those lost without stigma, and acknowledge the grief of families and friends left behind. September is National Recovery Month, a national observance to educate the public on the importance of substance use treatment and mental health services.

Samantha Kendall of Berkshire Harm Reduction explained that it is truly meeting people where they are, as they are, and when they are, "and I think we all do a really great job at that."

"We also want to remember that we're building a community for everybody, and systems and policies for everybody. That's really important in harm reduction work, so that's also the reason we're here today," she said. 

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