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Transformative Development Initiative Fellow Julie Copoulos outlines the three-year program's progress in bringing life to North Street and its goals for 2024.

Pittsfield TDI Partnership Aids Downtown Businesses, Activates Spaces

By Brittany PolitoiBerkshires Staff
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PITTSFIELD, Mass. — A total of $469,000 aided downtown businesses through MassDevelopment's Transformative Development Initiative last year. 

On Tuesday, TDI Fellow Julie Copoulos outlined the three-year program's progress in bringing life to North Street and its goals for 2024.

"Recently someone said to me, 'Well, you know, mayor, we need to start getting some storefronts open,' and thanks to Julie's work, we have six or seven new downtown businesses," Mayor Peter Marchetti said.

Since 2022, Copoulos has collaborated with over 20 stakeholders in the TDI district to foster equitable investment. Efforts are focused on housing, pedestrian infrastructure, public spaces, and small businesses.

"Tonight I want to highlight a few early wins for the council," she said.

Downtown Pittsfield became a TDI district a couple of years ago after the initiative was successfully applied to Tyler Street. TDI concentrates economic development activities, resources, and investments within designated neighborhood areas for a term of two to four years. The districts are mixed-use with a commercial component, compact, and defined by a walkable, dense physical environment.

In 2023, $469,000 in investments supported small businesses directly and indirectly through equity and local grants and an additional $125,000 will launch on Friday to support support existing businesses by providing direct grants and consulting and improving community connections.

The equity grants are administered by the state and the local grants are administered by partners in the area. Eight businesses secured funding including Marie's North Street Eatery, Brazzuca's Brazilian Market, and BB's Hot Spot at The Lantern.

A $65,000 TDI Creative Catalyst grant funded a series of "Let it Shine" murals, "The Lab" technology at the Boys and Girls Club of the Berkshires, and Pittsfield Community Design Center.



Looking ahead, there is a focus on activating spaces such as Dunham Mall and Burbank Place with plans for lighting, seating, art and programming guided by community input. Designs will be unveiled in just weeks. A hearing was held for the activation of the two alleyways last month.

The project has secured $52,000 of its $70,000 goal through a $35,000 Commonwealth Places grant, $15,000 from Pittsfield Beautiful, and $2,000 from NBT Bank's partnership with the Let It Shine! public art program. A fundraiser was launched for the $18,000 gap, as the $35,000 state grant needs to be matched by the community.

Last year, the city unveiled eight new murals through the public art partnership with local artists, Downtown Pittsfield Inc., and the TDI.

Behind the scenes, artist housing is being explored with theater nonprofits, identifying underutilized spaces for downtown mixed-use housing development.

"I want to emphasize that this progress and process is driven by local partners and leaders," Copoulos said. "I'm pleased to work with the hardworking and innovative people of Pittsfield every day."

She reported that since coming to the district, 18 to 20 businesses have opened in the downtown.

"I appreciate the work that you do," Ward 5 Councilor Patrick Kavey said, explaining that there was a time before the pandemic when the corridor was bustling and he feels it is returning to that way.  


Tags: Downtown Pittsfield,   

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John Rubinstein on 'Eisenhower,' Trump, Fosse, Sondheim & Williamstown Theatre Festival

By Alan PetrucelliSpecial to iBerkshires
PITTSFIELD, Mass. — It's a rainy Saturday afternoon in Columbus, Ohio, and John Rubinstein is driving to the Berkshires. He left his Los Angeles home a few days ago, and his next stop is Cleveland. Once he gets to Pittsfield, he readies for his return appearance as Dwight D. Eisenhower in "Eisenhower: This Piece of Ground," a one-man show Rubinstein first did at the Barrington Stage Company last summer.
 
The show has been brought back by rave reviews and popular demand; it opens Sept. 16 and runs through Sept. 26. 
 
Rubinstein, who turns 80 in December, has been crisscrossing the country, doing the show for the past four years: "I can't wait to do it again and again and again," he said. "It's one of the great crowning pieces of luck of my career."
 
And what a career: "Crazy Like a Fox," "Family," numerous Broadway plays and musicals and TV movies and feature films and two Tony awards for "Pippin" (1972) and "Children of a Lesser God" (1980). A surprise many fans don't know: Rubinstein has scored the music to several films and TV shows, including "Jeremiah Johnson," "The Candidate," "The Dollmaker" and "China Beach."
 
During an exclusive interview over a 75-minute phone call, Rubinstein talks about liking Ike and loving "Eisenhower," as well as Donald Trump, Stephen Sondheim, Bob Fosse and the Williamstown Theatre Festival.
 
How did you hook up with 'Eisenhower?'
 
Director Peter Ellenstein sent me an email that said, "I have a play about Eisenhower, and I'd like to send it to you to consider." I read it. It was 40 pages long and single-spaced, one guy talking. I thought. "Jesus Christ, I don't know if anybody's gonna want to hear that, a two-hour monologue." But I liked it. I respected it. I found it fascinating but (a) I wasn't sure it would work as a play, (b) if I could memorize it and (c) if I could memorize it and it was a good play would anyone want to go see it? So I didn't commit myself at first. But Peter said, "Why don't you come and meet with me and the playwright, Richard Hellesson, and read the play out loud?"
 
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