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Teens can submit their own meme for a chance to win movie tickets.

SVMC Hosts Life Hacks Meme Competition for Teens

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BENNINGTON, Vt. — Southwestern Vermont Medical Center invites teenagers to design and submit memes - images with text that spread a cultural phenomenon or idea. It's an opportunity for students to bring attention to issues that are most important to them, like dealing with stress, snacking healthfully, understanding parents, and getting enough sleep.

Winners will receive movie tickets to Bennington Cinemas. The first-place contestant will win five tickets; second place, three tickets; and third place, two tickets. Winning memes will be posted through SVMC's Life Hacks system and sent via text message to smart phones across New England.

Youth consume digital media at a staggering rate, and currently memes are a central focus. Well-crafted memes are very memorable and influence youth culture and behaviors. SVMC has been sending memes to teens and young adults for more than a year. The program at SVMC aims to use memes created by students to influence the attitudes and behaviors of their peers, increase feelings of self-worth, and reduce the risks of developing chronic diseases. Simple suggestions, like drinking a glass of water within the next 10 minutes, can impact long-term health. Receiving a meme that specifically encourages the teen or young adult can serve as a powerful nudge to action or create a sense of acceptance and inclusion.

To start receiving SVMC's Life Hacks Memes by text message, simply text "GO" to 802-768-9224 and then respond "agree" to the subsequent terms and conditions. Anyone older than 13 years of age can join. The memes are fun for all ages, and suggestions often apply not just for teens or young adults.  Participants will receive one meme per week via text message. Most memes will be interactive.

SVMC’s meme competition will run throughout the month of January. Enter by emailing a meme as an attachment for a chance to win movie tickets.


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Create an Ad: Coggins Auto Group

By Sabrina DammsiBerkshires Staff

BENNINGTON, Vt. — Fourth-grade students at Bennington Elementary School illustrated the exciting experience of purchasing a Toyota or Honda at Coggins Auto Group as part of our Junior Marketers Create an Ad series.
 
The dealership group has two locations, the Toyota/Honda dealership in Bennington and an independent store, Coggins of the Berkshires, located on East Street in Pittsfield, Mass. 
 
In this episode, students in Sara Plante's art class depicted the fun and stress free experience of purchasing a car at the Vermont location, at 751 North Bennington Road. View all their advertisements here.
 
"Our main mission is to sell and service cars the right way, help people when they need it, and support the communities that we operate in," said Valerie Harrington, Coggins marketing director. 
 
"The students really captured the excitement of buying a new vehicle and the family friendly atmosphere that we try to create here at Coggins, while helping people find exactly what they want." 
 
Coggins Auto Group offers a full spectrum of automotive services, including new and used vehicle sales, maintenance and repairs, parts, and collision repair.
 
"They did a great job showing the welcoming environment and teamwork that we call the Coggins way," Harrington said. 
 
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