Wild Oats Market Hires New Marketing Manager
WILLIAMSTOWN, Mass. — Wild Oats Market has hired a new marketing and owner relations manager, Scott Menhinick.
Menhinick comes to this position with two decades of professional experience as a publicist and brand manager/advisor, most recently with his own company, Berkshire Brand Management. He is also the founder and festival producer of Celebrate Stephentown, an annual three-day community festival in Stephentown, N.Y.
In addition to running Wild Oats' marketing department, he will also be responsible for organizing the 37-year-old co-op's events and tastings, engaging its member-owners, and collaborating with other local businesses and organizations to benefit the community. He can be reached at 413-458-5317, ext. 17, or by email.