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Mayor Jennifer Macksey cut the ribbon with the Dunkin' Donuts franchise leadership.
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Lois Daunis of the Al Nelson Friendship Center Food Pantry, to the mayor's right, accepts a $3,000 donation from Dunkin' Donuts.
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The doughnut shop's owners say the new layout is more open and better accommodates online orders.

North Adams Dunkin' Donuts Reopens with Community Donation

By Jack GuerinoiBerkshires Staff
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NORTH ADAMS, Mass. — Dunkin' Donuts celebrated its reopening after undergoing a recent remodel by presenting the Al Nelson Friendship Center Food Pantry with a $3,000 donation.
 
"We are very thankful for Dunkin' Donuts for the very generous donation," the center's Board President Lois Daunis said Thursday morning after accepting the award. "Our numbers have increased dramatically this year; the $3,000 will go directly to the purchase of extra food."
 
Before the Dunkin' Donuts leadership team presented the check, Mayor Jennifer Macksey cut the ribbon marking the official reopening of the longtime Union Street location.  
 
Vice President of Operations Dave Hoelscher said the North Adams Dunkin' Donuts had been in line for a remodel that would modernize the space to better serve its customers.
 
"It just has a new look. It is the goal to get all of them done across the country," he said. "This one was due. It is like a Pez Dispenser. Next one pops up, and we do it."
 
He said the new, more open floor plan now features digital boards for easier ordering. The doughnuts have also been moved to the front, and a new tap system has been installed.
 
"So rather than being at ambient temperature, if you're an ice tea drinker like I am, it comes out nice and cold already," he said. "It doesn't melt all the ice down. Same thing with iced coffee so it has a stronger bolder coffee taste."
 
He said the remodel also better accommodates online orders and deliveries with an organized self-service station. 
 
"No one had delivery when we built all of these 10 to 15 years ago," Hoelscher said. "Now it is organized and you can come in and find what you ordered. There are a lot of little improvements you may not notice but they make a big difference."
 
The doughnut chain has operated at the corner of Union and Eagle streets since 1970, back when 52 varieties of doughnuts were made fresh and customers could sit at a diner-style counter. It had been open 24 hours a day, seven days a week for decades but in recent years switched to 4 a.m. to 7 p.m.
 
There were giveaways throughout the morning, and North Adams residents and passersby didn't miss a beat. Throughout the morning, a steady stream of customers passed through the building, ordering and utilizing the new amenities with ease.  

Tags: Dunkin Donuts,   ribbon cutting,   

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Letter: Let's Celebrate Diversity in the Northern Berkshires

Letter to the Editor

To the Editor:

With the Jan. 1 swearing in of our city of North Adams mayor and City Council, we have an opportunity to celebrate diversity. For the first time in North Adams history, we have a woman for mayor, a woman majority council, and a council which is at least one-third LGBTQIA-plus. I believe this is something which should be celebrated, openly.

Despite a worrying national conversation which advocates that diversity equates weakness, the opposite is true, and has been proven time and time again. McKinsey & Co., a global consulting firm, has conducted a series of studies, which have made a strong business case for diversity, showing it is a competitive advantage for organizations, linked to innovation, financial success, and social benefits. It is indicated that it's especially beneficial to have diverse leadership teams.

I think North Adams is well-positioned to leverage fresh ideas and innovate. Our diversity will help set us up for a more successful future.

Like many of you, I have noticed negative reactions to the news of the diversification of our city's leadership in social media posts, and in overtly homophobic and transphobic comments. I wish for the Northern Berkshires to maintain a culture which is respectful, accepting and uplifting of people of all backgrounds, and I suspect the majority of our residents share this goal.

If you are reading this and feel similarly to me, please join me in helping to uplift people, and celebrate diversity. Let's share success stories, hopes for the future, and accept people of different backgrounds.

Andrew J Fitch
North Adams, Mass. 

Andrew Fitch is vice president of the North Adams City Council. 

 

 

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