image description
The Pittsfield City Council is supporting bills in the Legislature that would assess streaming services to supplement public cable access channels.

Pittsfield Council Backs Community Media Funding Legislation

By Brittany PolitoiBerkshires Staff
Print Story | Email Story

PITTSFIELD, Mass. — The City Council is backing state legislation that updates the funding model for community media, including Pittsfield Community Television, to account for declining cable revenues. 

Last week, the City Council supported House Bill H.91 and Senate Bill S.2556, "An Act to Modernize Funding for Community Media Programming." The legislation aims to support public, educational, and governmental access to media centers as more people cut the cord from cable and switch to streaming services.

Councilor at Large Peter White, who petitioned for his fellow councilors' support of the bills, thought that was "pretty easy for us to look at." State Sen. Paul Mark is one of the sponsors of the Senate bill, and state Rep. Leigh Davis is a sponsor for the House bill. 

"The state Legislature will hopefully pass a model where streaming services that use our public infrastructure would be charged a similar fee to what our cable companies negotiate with communities, because having community access television is extremely important," he explained. 

"Anyone watching us at home is doing it through what was created through that cable access fee that was charged, that we used to pay on our cable bill, however, is no longer there for anyone who's cut the cord." 

The legislation would establish a PEG Access Facilities Revenue Advisory Board that recommends an annual assessment rate for streaming services to ensure PEG access facilities maintain revenue levels, and a Streaming Entertainment Fund to collect and distribute the funds. It would apply to services with annual statewide revenues over $250,000. 

Since 2019, Pittsfield Community Television has lost more than $969,000 in inflation-adjusted revenue and has been forced to reduce staff, Executive Director Shawn Serre said. He said these bills would help replace some of those losses by "bringing the funding model up to date with viewing habits of today." 


PCTV is funded by cable franchise revenues and its own fundraising as a nonprofit organization, he explained, and in the past 40 years, the city has not spent any taxpayer money to support PCTV or provide any of its services. 

"Many more people are using streaming services today than watching cable, and with cable revenue declining, so is PCTV's funding," Serre reported. 

PCTV provides the city with coverage of city and school meetings, high school sports, candidate and election programming, special events such as the Fourth of July parade, veterans ceremonies, and thousands of hours of other programming throughout the year. It also offers facilities, training, and airtime for community-led broadcast programs. 

"It's where many people, including our high school students, have learned to produce media and go on to careers in the field," Serre said. 

"In addition to the three cable channels, we operate live streams of our programming and maintain an archive of 26,000 video programs spanning decades of city history. We also manage and operate WTBR-FM." 

White pointed out that PCTV can be streamed for free, but that takes money. 

"And if we don't want it coming from a request out of our taxes, there needs to be a funding source that replaces what used to come from the cable companies," he said. 


Tags: PCTV,   public television,   

If you would like to contribute information on this article, contact us at info@iberkshires.com.

BRPC Exec Search Panel Picks Brennan

By Breanna SteeleiBerkshires Staff

PITTSFIELD, Mass. — The Executive Director Search Committee voted Wednesday to move both finalists to the full Berkshire Regional Planning Commission, with a recommendation that Laura Brennan was the preferred candidate. 

Brennan, BRPC's assistant director, and Jason Zogg were interviewed by the committee on Saturday.

Brennan is also the economic development program manager for the BRPC. She has been in the role since July 2023 but has been with BRPC since 2017, first serving as the senior planner of economic development. 

She earned her bachelor's degree from Franklin & Marshall College in Pennsylvania and earned a graduate-level certificate in local government leadership and management from Suffolk University.

Zogg is vice president of place and transportation for Tysons Community Alliance, a nonprofit that is committed to transforming Tysons, Va., into a more attractive urban center. 

He previously was the director of planning, design, and construction at Georgetown Heritage in Virginia, where he directed the reimagining of Georgetown's C&O Canal National Historic Park.

They each had 45 minutes to answer a series of questions on Saturday, and the search committee said they were both great candidates. Meeting virtually on Wednesday, the members discussed which they preferred.

"In my own personal opinion, I think both candidates could do the job and actually had different skills. But I do favor Laura, because she can hit the ground running and with the time we have now, I think she is very familiar with the organization and its strengths and weaknesses and where we go from here," said Malcolm Fick.

"I would concur with Malcolm, especially because she was the only candidate who could speak directly to what's currently going on in the Berkshires, and really had a handle on every aspect of what BRPC does, could use examples, and showed that she actually understood the demographic information when that information was clearly available on the BRPC website, and through other means, and she was the only candidate who was able to integrate our regional data, our regional demographics, into her answers, and so I find her more highly qualified," said Marybeth Mitts.

Brennan was able to discus the comprehensive regional strategy the BRPC has worked on for Berkshire County and said she made sure they included voices from all over the region instead of what she referred to as the "usual suspects."

"That was an enormous priority of ours to make sure that the outreach that we did and the input that we gathered was not from only the usual suspects, but community groups that were emerging in a lot of different corners of the region and with a lot of different missions of their own, and try to encompass and embrace as many voices as we could in that," Brennan said in her interview.

Member Sheila Irvin said she liked Brennan’s knowledge of Berkshires Tomorrow Inc.

"I think that her knowledge of the BTI, for example, was important, because that's going to play a role in the questioning that we did on funding. And she had some interesting insights, I think on how to use that," said Irvin. "And in addition, I just thought her style was important. 

"She didn't need to rush into an answer. She was willing to take a minute to think about how she wanted to move on and she did."

In her interview, Brennan was asked her plans to help expand funding opportunities since the financial structure is mainly grants and the government has recently been withdrawing some interest.

"With Berkshires Tomorrow already established, I would like to see us take a closer look at that and find ways to refine its statement of purpose, to develop a mission statement, to look at ways that that mechanism can help to diversify revenue," she said. "I think, that we have over the last several years, particularly with pandemic response efforts, had our movement to the potential of Berkshire's Tomorrow as a tool that we should be using more, and so I would like to see that be a big part of how we handle the volatility of government funding."

Member John Duval said she has excelled in her role over the years.

"Laura just rose above every other candidate through her preliminary interview and her final interview, she's been the assistant executive director for maybe a couple of years and definitely had that experience, and also being part of this BRPC, over several years, have seen what she's capable of doing, what she's accomplished, and embedded in meetings and settings where I've seen how she's responded to questions, presented information, and also had to deal with some tough customers sometimes when she came up to Adams," said Duval.

"She's done an excellent job, and then in the interviews she's just calm and thought through her answers and just rose above everyone else."

Buck Donovan said he respected all those who applied and said Zogg is a strong candidate.

"I think both and all candidates were very strong, two we ended up were extremely strong," he said.  "Jason, I liked his charisma and his way. I really could tell that there was some goals and targets and that's kind of my life."

The full commission will meet on Thursday, March 19, to vote on the replacement of retiring Executive Director Thomas Matuszko.

View Full Story

More Pittsfield Stories