Pittsfield-based GE Advanced Materials renews NASCAR sponsorship

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Pittsfield-based GE Advanced Materials has renewed as an associate sponsor of 2003 Winston Cup Champion, Matt Kenseth
There was a little bit of Pittsfield in the NASCAR Winston Cup Championship winner's circle in 2003. General Electric is hoping for a repeat performance next season. GE Advanced Materials - a division of GE Plastics headquartered in Pittsfield - announced this week that it has renewed as an associate sponsor of 2003 Winston Cup Champion, Matt Kenseth, and the #17 DEWALT Ford Taurus for the 2004 NASCAR racing season. The extension marks the second year that GE Advanced Materials has teamed up with DEWALT and Roush Racing to promote its LEXAN(R) brand of polycarbonate plastic, which is used as an ingredient component in many consumer products. The #17 DEWALT Ford Taurus will once again feature the green LEXAN resin logo across the back. The relationship with DEWALT - commenced to mark the 50th anniversary of LEXAN resin - has been significant because for the last 15 years, LEXAN polycarbonate technology has contributed to what is the biggest spectator sport in America. Most NASCAR stock cars feature front windshields make with LEXAN resin, while most NASCAR drivers wear helmets with shells made with LEXAN resin. A premier product of GE Advanced Materials, LEXAN resin is one of the world's foremost engineering thermoplastics. "The NASCAR sponsorship has allowed us to show the association between high-performance applications like NASCAR windshields and the products people use everyday that are also made of LEXAN resin," said John Dineen, vice president and general manager of the global LEXAN business and global product companies for GE Advanced Materials. "The sponsorship of the #17 DEWALT Ford Taurus during the 2003 championship season exceeded our expectations from both a branding perspective and as a way to connect with both customers and our employees," said Greg Adams, general manager of global marketing for GE Advanced Materials. "We look forward to another championship season with Roush Racing and DEWALT." LEXAN resin is one of the toughest and most versatile polymers in existence and can be found in everything from DVDs to automotive headlamps and steering columns, to camping equipment, cell phones, and computer housings. About GE Advanced Materials GE Advanced Materials is a world leader in providing materials solutions through engineering thermoplastics, silicon-based products and technology platforms, and fused quartz and ceramics. Headquartered in Pittsfield, Mass., GE Advanced Materials is the combined entity of GE's former Plastics, Silicones and Quartz businesses. Its offerings include: Silanes, specialty silicones, urethane additives, adhesives, sealants, caulks, resins and elastomers for a variety of vertical markets such as personal care, automotive, tire and rubber, construction, healthcare, electronics, household and institutional, agriculture, textiles, appliances, bedding and furnishings and foam control, as well as the consumer "do it yourself" market. ( www.gesilicones.com/gesilicones/am1/en/home.jsp ) Engineering thermoplastic resins serving customers in a variety of industries including aerospace, appliances, automotive, building and construction, data storage and optical media, medical, electrical and electronics devices, telecommunications, computers and peripheral devices, outdoor vehicles and devices, and packaging. ( www.geplastics.com/ ) High-purity quartz and advanced ceramic materials for the semiconductor, telecommunications, lighting, electronics, personal care, and water purification industries. GE Advanced Materials is the number one supplier of quartz materials to the semiconductor industry. ( www.gequartz.com/en/index.htm )
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Lanesborough Fifth-Graders Win Snowplow Name Contest

LANESBOROUGH, Mass. — One of the snowplows for Highway District 1 has a new name: "The Blizzard Boss."
 
The name comes from teacher Gina Wagner's fifth-grade class at Lanesborough Elementary School. 
 
The state Department of Transportation announced the winners of the fourth annual "Name A Snowplow" contest on Monday. 
 
The department received entries from public elementary and middle school classrooms across the commonwealth to name the 12 MassDOT snowplows that will be in service during the 2025/2026 winter season. 
 
The purpose of the contest is to celebrate the snow and ice season and to recognize the hard work and dedication shown by public works employees and contractors during winter operations. 
 
"Thank you to all of the students who participated. Your creativity allows us to highlight to all, the importance of the work performed by our workforce," said  interim MassDOT Secretary Phil Eng.  
 
"Our workforce takes pride as they clear snow and ice, keeping our roads safe during adverse weather events for all that need to travel. ?To our contest winners and participants, know that you have added some fun to the serious take of operating plows. ?I'm proud of the skill and dedication from our crews and thank the public of the shared responsibility to slow down, give plows space and put safety first every time there is a winter weather event."
 
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