Deborah Simmons named Executive Director of REACH

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Deborah Simmons, RN, MPH
North Adams - Deborah Simmons, RN, MPH, has been appointed Executive Director of the REACH Community Health Foundation at Northern Berkshire Healthcare. As Executive Director, Ms. Simmons oversees day-to-day operations at REACH, and is responsible for leading REACH’s many efforts to improve community health.

Ms. Simmons most recently worked in the western Massachusetts region for Healthways Inc., a Nashville-based company specializing in disease management and wellness promotion. She holds a bachelor’s degree in nursing from Fitchburg State College and a master’s degree in public health from the University of Massachusetts at Amherst. Ms. Simmons has 24 years of experience in the healthcare field.

“We’re very pleased to welcome Deborah to REACH and Northern Berkshire Healthcare,” said NBH President and CEO Rick Palmisano. “REACH’s work in the community is critical to our efforts to improve the health of our population, from smoking cessation to the needs of caregivers for elders. Deborah’s background in public health and wellness promotion is a great fit.”

“I am pleased to be part of NBH and the community as a whole,” said Ms. Simmons. “I look forward to sharing my public health expertise and collaborative skills to expand REACH’s offerings, allow easier access for the population we serve and promote overall wellness within the community.”

REACH is the community health education arm of NBH and executes a number of programs targeted at improving health. Those include the Men’s Health Partnership, the Get Fit program, smoking cessation programs called QuitLinks and Quitters are Winners, REACH for Breast Health, Northern Berkshire Healthy Smiles, Horizon (a resource for caregivers of elders), and the North Star Project (which focuses on issues of children’s health).
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Capeless Students Raise $5,619 for Charity

By Breanna SteeleiBerkshires Staff

PITTSFIELD, Mass. — Students at Capeless Elementary School celebrated the season of giving by giving back to organizations that they feel inspired them.

On Monday night, 28 fourth-grade students showed off the projects they did to raise funds for an organization of their choice. They had been given $5 each to start a small business by teachers Jeanna Newton and Lidia White.

Newton created the initiative a dozen years ago after her son did one while in fifth grade at Craneville Elementary School, with teacher Teresa Bills.

"And since it was so powerful to me, I asked her if I could steal the idea, and she said yes. And so the following year, I began, and I've been able to do it every year, except for those two years (during the pandemic)," she said. "And it started off as just sort of a feel-good project, but it has quickly tied into so many of the morals and values that we teach at school anyhow, especially our Portrait of a Graduate program."

Students used the venture capital to sell cookies, run raffles, make jewelry, and more. They chose to donate to charities and organizations like St. Jude Children's Research Hospital, Berkshire Humane Society and Toys for Tots.

"Teaching them that because they have so much and they're so blessed, recognizing that not everybody in the community has as much, maybe not even in the world," said Newton. "Some of our organizations were close to home. Others were bigger hospitals, and most of our organizations had to do with helping the sick or the elderly, soldiers, people in need."

Once they have finished and presented their projects, the students write an essay on what they did and how it makes them feel.

"So the essay was about the project, what they decided to do, how they raised more money," Newton said. "And now that the project is over, this week, we're writing about how they feel about themselves and we've heard everything from I feel good about myself to this has changed me."

Sandra Kisselbrock raised $470 for St. Jude's by selling homemade cookies.

"It made me feel amazing and happy to help children during the holiday season," she said.

Gavin Burke chose to donate to the Soldier On Food Pantry. He shoveled snow to earn money to buy the food.

"Because they helped. They used to fight for our country and used to help protect us from other countries invading our land and stuff," he said.

Desiree Brignoni-Lay chose to donate to Toys for Tots and bought toys with the $123 she raised.

Luke Tekin raised $225 for the Berkshire Humane Society by selling raffle tickets for a basket of instant hot chocolate and homemade ricotta cookies because he wanted to help the animals.

"Because animals over, like I'm pretty sure, over 1,000 animals are abandoned each year, he said. "So I really want that to go down and people to adopt them."

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