PITTSFIELD, Mass. — The Beacon Cinema is hosting a water celebration in conjunction with the release of "Avatar 2 — The Way of Water" in January. 

 

The Berkshire Water Celebration Awards will take place on Monday, Jan. 26, beginning at 6 p.m. and followed by a showing of James Cameron's 3-D "Avatar" sequel.

 

"I'm convinced that water issues are the most pressing challenges of our lifetimes. With this event, we are showing water is more than a commodity, water is our life and the local community is standing ready," said Leslie Gabriel, producer and host of the 'And So It Flows' podcast, produced at WTBR-FM 89.7, Pittsfield Community Radio.

 

Special guest for the event is Jerry Ensminger, a former Marine sergeant, who led the charge to clean up the toxic water at Camp Lejeune. 

 

Water issues are real for local residents. These include water quality problems in Housatonic, PCB issues for the Housatonic River Valley, a possible PCB dump in Lee, blue space access issues and cell tower placements on or near water towers.

 

Activities for the evening include finger foods from local chefs, water-inspired artisans and vendors, water-related non-profit organizations, guest speakers and a dance performance and poetry readings. 

 

The awards being presented have been handcrafted by local artist and potter Daniel Bellow. 

 

Cory Jacobson, CEO of Michigan-based Phoenix Theatres, owner of the Beacon Cinema, has been bold in his view of the event. 

 

"Film is an integral part of the public square, especially when it comes to water. Now is the time to stand with water, here, and around the world. Plus, we have a cultural gift with James Cameron's "Avatar 2 — The Way Of Water," and we are going to use this gift to make a difference for H2O," Jacobson said in a statement.

 

This is a ticketed event and a portion of the evening's proceeds will benefit Berkshire county water-related charities. Tickets and sponsorships available here; contact Gabriel for more information at 518-697-9190 or watercelebrationfoundation@gmail.com.