MountainOne Recognized With Multiple Industry Awards

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NORTH ADAMS, Mass. — MountainOne announced the company is the recipient of six Gold Service Industry Advertising Awards (SIAA), a Bronze from the New England Financial Marketing Association (NEFMA), and a 5-Star Rating from BauerFinancial, Inc.
 
Service Industry Advertising Awards
In collaboration with the creative team at HATCH the Agency, MountainOne was awarded six 2023 Gold SIA Awards in the following categories: Digital Video (Desk of Mo: Self Care); Integrated Marketing Campaign (From the Desk of Mo); Outdoor (MountainOne Insurance Billboards); Radio Advertising (MountainOne Insurance: Yoga); Radio Advertising Series (MountainOne Insurance); and Total Digital Marketing Program (From the Desk of Mo).
 
The SIA Award program serves to recognize advertising excellence within the service industry. More than 1,000 entries were evaluated among a national panel of judges during the 2023 competition, with less than 200 in gold, silver and bronze awards distributed.
 
New England Fiancial Marketing Association "Neffie" Awards 
MountainOne received a Bronze NEFFIE Award in the Digital Marketing category from NEFMA for its Instagram launch in early 2023. The NEFFIE Awards recognize and celebrate outstanding achievement in various categories related to financial marketing.
 
MountainOne's award-winning 2023 Instagram debut leveraged its brand and the ongoing development of content to build an engaging social media presence. Posts feature its Mountaineers, community partners and events, local highlights, scenic landscapes, and a variety of brand-related and goat-themed content, including the popular #MotivationalMonday and #MoCrushMonday content categories.
 
Bauer Financial Star Ratings
For the 35th consecutive quarter, MountainOne has earned the highest 5-Star Superior rating for financial strength and stability from BauerFinancial, Inc. The rating is based on Dec. 31, 2023, financial data.
 
"We take great pride in each of these industry awards, particularly because they recognize excellence in several capacities," said Robert Fraser, President and Chief Executive Officer at MountainOne. "Congratulations to our hardworking team for these important recognitions -- and a special thanks to Mo, our MountainOne Spokesgoat, for being such a great inspiration."

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Letter: CDBG Funding for Housing Fix-Up, Purchase Assistance, and Affordable Housing Trust

Letter to the Editor

To the Editor:

At the public hearing (03/25/26) on the Community Development Block Grant (CDBG) Application submitted by North Adams, the presentation indicated that no funding was allocated to assisting residents with housing fix-up and housing purchase.

North Adams remains the only jurisdiction in Berkshire County that does not include these types of programs in their CDBG application. The grant application also misses an opportunity to fund the newly created Affordable Housing Trust which receives CDBG funds in other jurisdictions.

North Adams funded housing fix-up and housing purchase assistance in the past and these programs helped many residents with home upkeep and purchases. The need for these programs has only increased since they were abandoned by North Adams.

For the median income resident of North Adams the median home price is $40,000 more than they can afford. Over 27 percent of homeowners spend more than 30 percent of their income on housing and 12.5 percent of homeowners spend more than 50 percent of their income on housing. Over 20 percent of properties in North Adams are rated as below average condition by the North Adams assessor.

There should be no doubt that North Adams needs both fix-up and home purchase assistance programs and a well supported Affordable Housing Trust. I urge North Adams residents to advocate for funding for these programs during the upcoming budget review meetings.

Virginia Riehl
North Adams, Mass. 

Riehl is co-founder of the North Adams Community Housing Organization (NACHO)

 

 

 

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