ADAMS, Mass. — Adams Community Bank has partnered with Carefull, a financial safety platform designed to protect older adults and their families from fraud, scams, and money mistakes. 

 

Through this partnership, the bank will offer Carefull's advanced platform to help customers monitor their accounts for signs of financial exploitation, including complicated emotional manipulation schemes like romance scams. The Carefull platform uses proprietary technology to detect unusual activity and patterns of behavior, including duplicate payments, late or missed deposits, and actions that may indicate cognitive decline.

 

"Carefull helps us deliver meaningful innovation — preventing fraud and protecting the financial security of our customers at every stage of their lives," said Julie Fallon Hughes, president and CEO of Adams Community Bank. "This partnership reflects our deep commitment to safeguarding our customers and strengthening our communities."

 

Carefull was designed to help individuals age with confidence while giving their families peace of mind.

 

Banks trust the platform nationwide to reduce the risk of financial exploitation and strengthen client relationships across generations. Adams Community is the first in its region to offer a solution built specifically to protect seniors.

 

"At Carefull, we believe that protecting aging customers isn't just a necessity, it's an opportunity for forward-thinking banks to lead with care," said Todd Rovak, co-founder of Carefull. "We're excited to partner with Adams Community Bank, whose team deeply understands the importance of meeting their community where they are and anticipating where they're going."

 

Carefull is now available to all deposit customers, with outreach efforts through branch teams and community events.

 

For more information about the partnership or to access Carefull through Adams Community Bank, customers can visit secure.getcarefull.com/acb, call 413-743-0001, or speak with a team member at any bank branch.