PITTSFIELD, Mass. — Market 32 and Price Chopper customers and teammates raised a total value of $62,959 for regional food banks across the company's six-state footprint during the annual Fill A Glass with Hope / Fill A Plate with Promise campaign, in partnership with American Dairy Association North East and Garelick Farms.

 

Earlier this summer, shoppers were invited to round up their change at checkout. With a $10,000 match from Market 32 and Price Chopper, the campaign generated critical funds to help regional food banks purchase milk and other nutritious food for families in need. Of the total raised, $48,459 was distributed across 11 food banks local to Market 32 and Price Chopper stores, while $14,500 funded 6,332 half-gallons of milk for children and families facing food insecurity. This adds to the total of more than 1 million servings of milk that have already been donated as part of the 11-year partnership with American Dairy Association North East

 

"These results show what's possible when the community comes together,” said Pam Cerrone, Market 32 and Price Chopper director of community relations. “For many, even basic staples like milk and the foods that fuel active, healthy days are missing. So, by working alongside American Dairy Association North East and Garelick Farms, we're making sure more families have access to the nutrients they deserve.”

 

This year's fundraising announcement comes during Hunger Action Month, a nationwide campaign to raise awareness about food insecurity and inspire action to end hunger. The timing underscores the importance of community-driven programs like Fill a Glass with Hope / Fill a Plate with Promise, which help to close the nutrition gap and ensure families have access to nutritious foods.

 

Founded by the American Dairy Association North East, represents 9,000 dairy farm families across New York, New Jersey, Pennsylvania, Delaware, Maryland, and northern Virginia, Fill a Glass with Hope® ensures that every dollar raised stays local—delivering fresh milk and essential nutrition directly to neighbors in need.