Northern Berkshire Relay For Life Raises Thousands

By Melanie RancourtSpecial to iBerkshires
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NORTH ADAMS, Mass. — A week has passed since the closing ceremonies took place for the Relay For Life of Northern Berkshire at noon on May 30 at Noel Field Athletic Complex. Participants are rested, camping supplies are put away, and the area around the track looks perfectly normal.

The result: $124,000 raised for the battle against cancer.

"It was amazing to be a part of the 25th anniversary of Relay For Life," said Cheryl Cantarella, a  co-chairman for this year's event. "It was inspiring to be a part of something that began with one volunteer."

Canterella knows the high cost of the deadly disease. "I originally began Relaying in honor of my sister-in-law Stefanie Levesque, who died of breast cancer in 2008," she said "To date, I have lost four family members to this dreaded disease and I continue to Relay to try to end this trend."

At the opening ceremony on Friday, May 29, it was explained to the hundreds of participants that nationwide Relay For Life grew out of a grassroots effort of a Tacoma, Wash., man 25 years ago — Dr. Gordy Klatt.  

This past weekend in western New England alone, there were 31 more Relay events taking place. The Central/South Berkshire event will take place on the weekend of June 19-20 at Onota Lake in Pittsfield.  

Many teams in the area continue to hand in money to support the event and boost their team total. 

"I arrived home after the event and there were more envelopes that were dropped off at my home office," said Laura Baran, American Cancer Society staff partner and community executive of income and development for the Berkshire County area. "The grand total of $116,000 that was announced at closing ceremonies as risen to $124,000."  

In a trying economy, every participant, every team and every local business donated what they could and it really showed. Adding to the success of this year's event were two new strategies that were introduced to raise funds.  

Adjacent to the Relay store, a basket drawing was set up and was an overwhelming success. Teams donated theme baskets ranging from movies, sports, baby, school supplies, canned goods, lobster dinners, a gift card hanging basket, scratch tickets and many, many more.  


Heather Benlin, Relay store and basket-drawing chairman, was pleased she that the basket-raffle concept was a success.

"I have personally seen it set up in other Relay events that I have attended," Benlin said. "Northern Berkshire teams did an amazing job and thanks to them the event profited hundreds, if not thousands more than it would have."

The success was so great that the 2010 planning committee is considering making the basket drawing its own committee. 

Another new feature of this year's Relay event was brought by Denning Entertainment of North Adams. Mark Denning graciously donated his time for the entire 18 hours of the event. As an added bonus, Denning took paid requests for music and helped raise almost $1,000, all of which as donated back to the event. 

Organizers want to give a special thanks to emcee Bill Popp for helping out with all the ceremonies again this year, Mayor John Barrett III for speaking at the opening ceremony and Dr. Paul Rosenthal for speaking at the Fight Back ceremony on Saturday morning.  

Community events such as this that take nine months to plan could not happen without donations from "gold" sponsors. This year's planning committee also wanted to give special thanks to the city of North Adams, Berkshire Health Systems, Berkshire Hematology/Oncology, the Berkshire Mall, Greylock Federal Credit Union, Northern Berkshire Healthcare, The Range, North Adams Transcript, Time Warner Cable/Capital News 9 and Vox Radio Group.  

Team Wrap Up for this year's event will take place at The Range on Wednesday, July 8 at 6 p.m. All teams are encouraged to attend. Awards will be given to the top teams, top participants and top companies.  Light refreshments will be served and proceeds form every round of golf played that night will be donated to the event by owner David Bond.  

"Relay For Life is a life-changing experience. For anyone that has never been to an event like this you are missing out," said Stephanie Therrien, Walk Talk and T-Shirt Committee chairman.

Planning for the 2010 Northern Berkshire Relay For Life event will begin in August. Anyone interested in joining the planning committee should contact Laura Baran at 413-664-4202 or at Laura.Baran@cancer.org
If you would like to contribute information on this article, contact us at info@iberkshires.com.

Why the Massachusetts Art Community Is Worth Continued Investment

By James BirgeGuest Column
How do we quantify the value of art on society and culture? Even eye-popping figures, like the $100 million estimate for the jewels stolen from the Louvre, or the record auction last fall that saw a piece by Gustav Klimt sell for more than $236 million can't fully account for the value of the history, stories, and emotions behind the creations themselves. But beyond that, there is a measurable financial, cultural and social benefit of the arts that is often taken for granted. 

Closer to home, arts and cultural production in the Commonwealth of Massachusetts totals nearly $30 billion annually, representing more than 4 percent of the state's economic output, according to the Mass Cultural Council. All told, more than 130,000 jobs are spread across the commonwealth creating a vibrant and thriving artistic community for us all to enjoy. 

Despite the obvious impact, these figures are under threat. A recent survey by MassCreative compiled recent federal cuts to the National Endowment for the Arts, the National Endowment for the Humanities and the Institute of Museum and Library Services and identified 63 grants canceled and $4.2 million in grant funding rescinded across New England so far this year. 

The dollars, of course, are important. But they also only scratch the surface on what they bring to the community. Today, we risk losing part of the culture and identity many now take for granted. 

While others choose to look past these less tangible, but just as vital benefits, we're doing the opposite. Massachusetts College of Liberal Arts is all in to ensure the next generation retains their access to works of art, while also being empowered to create themselves. 

Last fall, MCLA officially broke ground on the new Campagna Kleefeld Center for Creativity in the Arts, which will serve as a new hub for the campus and the local community for arts programming. When complete in fall of 2027, our students will benefit, but so will all of Berkshire County and artists in the surrounding area. 

This exciting new facility is just one of the many forthcomings our region can enjoy in the coming years. Just a few miles away, anticipation builds for the Fall 2027 anticipated opening for the Williams College Museum of Art. Years in the making, the museum likewise grows from an enduring commitment to the arts, both in curriculum and in practice. Exciting times are also underway for the Clark Art Institute with the construction of a new facility to house a collection of 331 works of art, including paintings, sculptures, drawings and other works. Their wing is scheduled for completion in 2028. And listeners will no doubt enjoy the sounds and melodies from Mass MoCA Records, the latest endeavor to foster creativity and artistic pursuits through music launched in October as well. Of course, many are also awaiting the reopening of the Berkshire Museum anticipated this summer, after a tremendous renovation process to rejuvenate the experience for visitors. 

So much time, energy, and yes, dollars, have already been invested in taking these facilities from ideas and sketches and making them reality. But they represent much more than new buildings. They represent new opportunities to cultivate and accelerate the thriving arts community in Massachusetts and the northern Berkshires. 

Art, regardless of the medium, is a reflection of who we are, where we've been, and what we aspire to be. It can be inspired by hopes or fears and chronicle collective triumphs as well as tribulations. The goal of art is not only to document history, but to inspire those positioned to change it and to feel something new or even to provoke us to revisit our own assumptions or misconceptions. 

As unfathomable of a number as $30 billion can seem, boiling down the impact to any number inherently discounts the unknowable downstream effects our graduates will bring to the community and the broader world after they leave our institutions. Likewise, rescinding $4.2 million now removes a huge chunk of that growth potential.  

Justification for making these investments today when simply boiled down to dollars and cents still places us on solid ground strictly from a financial perspective that forgoes all of the intangible, but no less valuable, benefits as well.  

The arts are still worth our support. And our community will be richer for it. 

James Birge, PhD, is president of Massachusetts College of Liberal Arts in North Adams.  

 

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