1Berkshire Adds Senior Marketing Specialist
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PITTSFIELD, Mass. — Elizabeth Nelson has joined 1Berkshires as the senior marketing specialist.
Nelson is working hand-in-hand with Lindsey Schmid, vice president of Tourism and Marketing for 1Berkshire, to continue to market the Berkshires as a great place to live, work and play. She will also work with the team on marketing the Berkshire Flyer and focus on a revamp of the website.
"We are thrilled to bring Elizabeth on board and add a new position to the marketing team," Schmid said. "We look forward to utilizing her considerable skills in marketing, as well as her expertise and connections with the creative economy to help promote the Berkshires - both regionally and nationally."
Nelson previously served as the marketing communications manager at Berkshire Humane Society, where she helmed the marketing strategy, redesigning the Humane Tales newsletter and helping to open a second Catwalk Boutique (the shelter's successful upscale resale shop) in Lenox. Before moving to the Berkshires, she worked for the national labor union Stage Directors and Choreographers Society, where she helped launch SDC Journal, a quarterly magazine celebrating the crafts of stage direction and choreography. She served as SDC Journal's inaugural Art Director for eight years.
Nelson is a playwright and multidisciplinary artist. Recently, her plays "Colors Inside the Body" (which she developed as a member of Berkshire Voices) and "The Golden Hour" received readings in New York City and Denver, respectively, and her 10-minute play "Fugue" has been produced worldwide. She is an outdoor enthusiast and animal welfare advocate, and lives in Pittsfield with her husband, three cats and a Puggle named Harper Lee.
