Berkshire Innovation Center and MassHire Berkshire Workforce Board Joint Media Campaign

08:00AM / Thursday, October 20, 2022Print Story | Email Story

PITTSFIELD, Mass. — Berkshire Innovation Center (BIC) and MassHire Berkshire Workforce Board have released the first video installment of a multi-platform regional marketing campaign aimed at building awareness about career paths in key growth sectors in the Commonwealth which are available in Berkshire County, including: Advanced Manufacturing, Life Sciences, CleanTech, Aerospace & Defense, Software & Engineering, and Healthcare.

According to a press release, the slogan "Innovation Lives Right Here" acknowledges that beyond the natural beauty and cultural attractions that the Berkshires are already well known for, there is a long-standing tradition of technology and innovation that underpins the regional economy. As stakeholders in workforce development, the BIC and MassHire intend to utilize the campaign as a building block towards reframing the Berkshires as a hub and destination for technology driven career opportunities that provide exciting, meaningful work, in addition to the quality of life that the region is already renowned for.

The initial campaign content will be distributed via the BIC and MassHire's digital platforms in partnership with regional companies and affiliates.

"Innovation is in our DNA here in the Berkshires," said Ben Sosne, Executive Director of the Berkshire Innovation Center. "The foundation that was laid by transformative figures such as Zenas Crane and William Stanley is carried on today by firms that are rapidly scaling in the key sectors that are the drivers behind Massachusetts' consistent ranking as the most innovative State in the nation. These firms are fueled by talent, and we are committed to making more of the unbelievable talent that we have in this County aware of the opportunities right in their backyards."

The campaign announcement and initial 60 second video will be followed by industry-specific 30 second spots featuring footage sourced from local companies, and will eventually expand into broadcast television, billboards and print media.

"MassHire connects hundreds of youth and educators to career readiness opportunities annually, however, we are always surprised about how many people are not aware of the dynamic careers that currently exist in the Berkshires," said Heather Boulger, Executive Director of MassHire Berkshire Workforce Board. "This exciting partnership with the BIC serves to drive people to these innovative career pathways."

For more information please visit www.InnovationCareers.org/Berkshires.

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Possible Measles Exposure at Boston, Logan

12:05PM / Wednesday, December 24, 2025

BOSTON — The Massachusetts Department of Public Health confirmed Wednesday that an out-of-state adult visitor who spent time in Boston and Westborough earlier this month was diagnosed with measles and was present in a number of locations.

This could have resulted in other people being exposed to measles virus.

The visitor arrived at Logan International Airport on American Airlines flight 2384 from Dallas-Fort Worth, Texas, on Dec. 11 at 2:39 p.m. They stayed at the DoubleTree by Hilton Hotel Boston-Westborough in Westborough and departed the state on Dec. 12 via Logan at 9:19 p.m. on JetBlue flight 117 to Las Vegas.

DPH is working with the U.S. Centers for Disease Control and Prevention and local partners to identify and notify those who may have been exposed to measles from this individual.

"Measles is a highly contagious, airborne disease, which has increased significantly in the United States because of the unfortunate decrease in vaccination rates. It is also a preventable disease," said Public Health Commissioner Dr. Robbie Goldstein. "This current situation serves as an important reminder of the critical role vaccination plays in protecting our communities. While Massachusetts has not had a measles case this year, 2025 saw the highest number of nationwide cases in more than a decade — nearly 2,000 in 44 jurisdictions, and sadly, three deaths.

"Fifteen years ago, measles had been considered eliminated in the United States, but that tremendous progress is at risk. Vaccines are one of the most important public health interventions ever — they are safe, effective, and lifesaving."

Measles is very contagious. However, the risk to most people in Massachusetts is low because the vaccination rate in the state is high. People who are not immune and visited any of the locations on the following dates and times may be at risk for developing measles.

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