The Berkshires' Outdoor Recreation Website Sees Growth

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PITTSFIELD, Mass. — Over 100,000 people used Berkshire County's comprehensive outdoor recreation website in 2025, taking advantage of a broader array of activity categories as well as more links to resources like clubs, guides, and gear. 
 
The website, www.berkshiresoutside.org, provides a centralized, comprehensive catalog of nearly 600 access points. This online portal to all things outdoors invites residents and visitors to discover parks owned and managed by nearly 100 different organizations, all within Berkshire County.
 
The site, which is managed by Berkshire Regional Planning Commission (BRPC) and was built by Gemini Creative of Stockbridge, launched on Jan. 1 of 2024. It provides information about trailheads, boat launches, and other access points, and users can narrow their search to specific activities – 15 options in all – including hiking, boating, cycling, camping, and winter sports.
 
"We're getting great feedback from the land managers and locations we help promote," said Laura Brennan, BRPC's Assistant Director and Economic Development Program Manager. "The site is far exceeding expectations and we're so pleased to provide this service to residents, visitors, and outdoor recreation organizations looking to share their assets with the public."
 
Traffic to the website increased significantly in its second year of operation, growth which BRPC staff largely attribute to early investments in making sure the website was optimized for search engines to find it, trust it, and suggest it to those looking for outdoor options in the Berkshires. 
 
"We saw a 58 percent increase in users during our second year," said Mark Maloy, BRPC's GIS, Data and IT Manager who, with Brennan, was responsible for the creation of the site. "This translated to 205,000 page views."
 
Users can also now benefit from accessibility assessments detailing the availability of accessible parking, restrooms, and equipment, and helping to inform decisions about wheelchair and other assistive device use at each location. Several other filters provide users with the ability to focus on sites which are dog friendly, family friendly, have EV charging stations, or are near public transit. A low visitation filter helps guide users to the lesser known "hidden gems" of the region.
 
The website is serving as inspiration for other regions in the Commonwealth, and the state's Office of Outdoor Recreation is working with those regions to build inventories of their own outdoor recreation assets to populate a statewide website in the near future.

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Fenton: Governor's Council Must Deliver for the Berkshires

Community submissionGuest Column
I am a Springfield lawyer running for Governor's Council and I am asking for Berkshire County residents to support me over an incumbent from North Adams. 
 
Here's why: Last year I learned about staffing issues in our regional courts that I could not ignore. In 2025, it was reported that four of Western Massachusetts' 11 Superior Court judgeships were vacant, all at the same time. A few weeks later, that grew to five vacancies. This meant there were only six Superior Court judges serving all of Western Mass at a time when Berkshire, Hampshire, Franklin, and Hampden counties had more than 100 pending homicide cases. 
 
Those numbers were alarming to me, so I started to engage with leaders in the community who work most closely with the court system and I came to learn that these vacancies were only the tip of the iceberg here in Berkshire County.
 
I learned that no Superior Court or District Court judge had been appointed from the Berkshires since the current incumbent took office. As a result, there is not a single Superior Court judge who lives in the Berkshires today, and several of the District Court judges drive in from other counties to support Berkshire courts in Pittsfield, Great Barrington, and North Adams. Court staff also informed me about severe staffing shortages at the Berkshire Clerk of Courts office resulting in other counties needing to loan staff to the Berkshires just so hardworking employees can take a brief and planned summer vacation. This is not normal. These issues are a reflection of genuine problems with the Berkshire County court system and show a lack of proactive attention from our Governor's Councilor.
 
Instead of focusing on regional equity, I watched as the current incumbent celebrated that she has voted against the governor's nominees more than any other councilor, without much explanation as to why. Most recently, she voted against two extremely qualified former prosecutors for the Parole Board. This was despite an in-person plea from the governor and a letter of support from all the three of the district attorney's from Western Mass. Those votes do not show independence or standing up for principles, they demonstrate naivete, and an unwillingness to work with the key stakeholders.
 
I had seen and heard enough. I decided to jump in the race and challenge the incumbent to address these problems head-on.
 
I am a partner of a regional law firm. I understand our courts and the importance of having qualified, fair and hardworking judges. And I know how important it is to have judges from the Berkshires serving the Berkshires. To achieve that, you need strong relationships with the legal community and local stakeholders. You need to know how to use the power of the Governor's Council to fight forcefully for our region. And you need to be laser focused on identifying vacancies before they occur so that they can be filled quickly with local candidates.
 
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