Crane Gives $100 Bill High-Tech Touch
DALTON, Mass. — Crane & Co. officials were on hand this morning as the new $100 bill was unveiled in the U.S. Treasury Department's Cash Room in Washington. The Dalton printer has been making the specialized paper for the nation's folding currency for more than 100 years.
The bill includes a variety of high-tech additions to help defeat counterfeiting; the U.S. $100 bill is the most widely counterfeited note.
"As the supplier of the paper used to produce the redesigned $100 bill, Crane & Co. worked diligently to provide the Bureau of Engraving & Printing with paper that contains an updated suite of security elements," said Douglas Crane, vice president, in a statement. "These features were designed to address the government's twin objectives of elevating the security of the world's most recognized banknote, while at the same time enhancing its ease of use — both of which serve to support and extend the public’s confidence in the banknote."
The security includes a micro-optic "Motion" feature that creates simulated images on the security thread that appear to move as the bill is tilted and also switches from one image to another — from $100 to the Liberty Bell — in an stylized inkwell. That should create a major challenge to potential counterfeiters, said Crane.
The bill also has the traditional anti-counterfeit devices like scattered blue and red fibers, a facial watermark of Ben Franklin, embedded security thread that glows under ultraviolet and darker number watermarks.
Crane officials will be demonstrating the bill's new attributes at the Dalton mill on Friday to a select group of officials and press that includes iBerkshires.
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Crane Offers Creative Challenge
Crane & Co. is setting the bar for the next Berkshire Creative Challenge in hopes of identifying local talent that could be added to its freelance creative resource team.
The 200-year-old Dalton stationary manufacturer and the sole supplier for the nation's folding money is the second company to participate in the challenge. Interprint Inc. took the plunge last year and was so pleased with the results, company officials are considering their own creative program.
The challenge is designed to connect local artists and other creative types with the manufacturers and businesses that fuel the Berkshire economy. This challenge is open to artists, illustrators, designers and copywriters who can create sophisticated art and copy for Crane's stationery collections.
Known as a leader in the stationery category, Crane is an iconic brand that delivers uncompromising quality and classic designs. The brand also creates updated, fresh, modern designs targeted at consumers who are young, artistic, design-savvy and stylish.
Interested creatives should have an understanding of the stationery category and how art translates to stationery products. Art for stationery would include, but not be limited to, motif illustrations, illustrative design, pattern creations, type-driven design (type layout and type as art), and copywriting as art/voice/layout. Working knowledge of printing and production processes will also be helpful. Printing and production processes used by Crane & Co. include engraving, letterpress, thermography, lithography, foiling and die cutting.
Those interested should submit an application to include examples of their work using the guidelines provided. The preliminary examples should help with Crane's assessment of each artist's style as it applies to stationery. Concepts for stationery collections or brand appropriate product lines are also welcome. From these submissions finalists will be chosen.
Find an electronic application here.
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