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Jose Reyes, left, and David Reyes outside the new RJ's Restaurant on First Street.
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The new eatery in the location of the former Rainbow Restaurant that closed during the pandemic.

RJ's Restaurant Opens in Former Rainbow in Pittsfield

By Brittany PolitoiBerkshires Staff
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The Reyes, cousins, have had a long career in the restaurant business. Jose Reyes also operates two restaurants in Connecticut and one in New York.

PITTSFIELD, Mass. — After owning and operating a variety of eateries in Long Island, Jose Reyes has decided to start a new venture in Pittsfield.

RJ's Restaurant — located in the former Rainbow Restaurant on First Street — specializes in seafood, chops, and pasta in an elegant but approachable setting.

Reyes said he is excited to expand his offerings to the Berkshires. The restaurant opened last week and has gotten a positive response from the community, at some times filling up to capacity, he said.

"My background has been restaurants a long time," Reyes said. "I've been in the business on my own since 2005, I've been working on restaurant business experiences since 1995."  

He came up with the name "RJ's" by taking a letter from his first, last, and middle name, which is Solomon.

The operation is a joint family effort with Reyes managing the front of house and his cousin David Reyes running the kitchen.  

"He wanted to do something together and said, 'you have a good experience in the restaurant, and also he was like 'let's do something together,' he's been in the restaurant business for over 25 years," Reyes said about his cousin and head chef.

"Also he worked for a fine dining Italian restaurant in New York, that's how we put ideas together and we come up with these menus, and it seems like it's working, the people like what we're doing."

The menu includes classic Italian offerings such as mussels in spicy fra Diavolo marinara sauce, cold antipasto, and eggplant parmesan along with a variety of poultry, beef, and seafood dishes.

Reyes said they are especially focused on their seafood cuisine.



With a full pouring license, diners can order beer, wine, and liquor to go with their meals.

Like many restaurants across the country, Reyes currently has additional server and busser positions open. In a week or so, he plans to be fully staffed.   

Previously, he was the proprietor of many venues in Long Island but wanted to expand his operations outside of the big city.

Former tenant the Rainbow closed during the pandemic. Owners Luisa and John Economou had bought the operation from its original owners, the Sacchetti family, in 2013.

In addition to RJ's, Reyes also owns and operates Picante's Lakeville in Lakeville, Conn., Picante's Canaan in Canaan, Conn., and Picante's Chatham with partner Fernando Galicia Rivera in Chatham N.Y.

RJ's also offers catering and to-go ordering. Reyes said they already have three catering events lined up and are anticipating adopting online ordering for customer's convenience.

"And we had somebody contact us for the holidays, there's a lot of work ahead of us and we want to make it happen," He added.

He also plans to offer live music in the future.

RJ's is open Tuesday through Sunday from 11 a.m. to 10 p.m. and on Monday is open for dinner only from 4 to 10.

To make an online reservation or view the menu visit www.rjs109.com/


Tags: new business,   restaurants,   

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BRTA Sees Highest Ridership to Date

By Breanna SteeleiBerkshires Staff

PITTSFIELD, Mass. — The Berkshire Regional Transit Authority has recorded its highest ridership in the history of the authority.

The BRTA recorded 731,444 for fiscal 2026 year, with fixed-route ridership at 666,000 passengers, paratransit (ADA) ridership at 65,000 passengers, and Link 413 ridership at 952 rides since it started earlier this year.

Administrator Kathleen Lambert and Operations Manager Benjamin Hansen said the higher ridership is likely thanks to the free fare. Free fare was first introduced to the BRTA in late 2024, this was the first full fiscal year and it won't be the last.

Lambert said she feels very good about the new number and while it's in part because of the fare free initiative, it's great to just be a service to the community.

"The point is, transit keeps more money in people's pockets if they're not paying for gas and transportation," she said. "I know there are improvements to be made, especially around frequency and different forms of opportunities to travel, and I want that to be the situation. But right now, we're kind of getting everything into shape, getting prepared for new service, and prepared for the next iteration of the RTA."

The high ridership also comes at a time of high route cancellations because of a lack of drivers. Lambert said the authority currently has 26 drivers with a goal of attaining 33 to 35. The new operating company, Keolis, is still looking for more hires. This past fiscal year, the BRTA saw 3,457 trips cancelled but hopes to have no cancellations by the end of September.

Hansen gave the ridership data at the July meeting, also showing off the new data that will be easily available on the website for anyone to view in an effort to be more transparent with the public.

The most affected routes were Route 1, the Pittsfield to North Adams Connector, and Route 2, the Pittsfield to Lee, which had more than 750 cancellations.

Although Route 1 had some of the most cancellations it still remained the most popular route with 176,123 riders through 9,729 trips. Route 34, the North Adams Loop, came in second with 127,147 riders also through 9,729 trips. Again, even though Route 2 had some of the most cancellations it came in third with 76,305 riders with 8,597 trips.

The Link413 service has also grown in ridership. Some on the board contested the start of the Link413 service, worried that the start of the service took drivers away and didn't see ridership high enough. The new data shows that the ridership almost doubled from the previous month from 179 in May to 313 in June.

Lambert also noted it was not possible to cut the service as it was properly approved and if they had to cut, they would have to give back their portion of the grant money, which would be impossible. She mentioned this to the group since former board member Rene Wood and others had asked to see what was possible with the service and when it was accepted and if it should still be running.

"We took the money, we ordered the vehicles. We took the vehicles. We've been running the service. To abandon the service is against the MassDOT contract. We do have a contract for the funds. We accepted all the money. If we rescind the contract, then we rescind the funds, and that means paying back a couple of million dollars, which we don't really have, and our portion would be at least one third of that, probably more because we run 50 percent of the service," Lambert said. 

The Link413 service is a partnership between the BRTA and the Franklin Regional Transit Authority (FRTA), and Pioneer Valley Transit Authority (PVTA). The most popular route is the Pittsfield to Northampton with over 60 percent of ridership.

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