George Haddad Joins Pittsfield Co-op Board of Directors

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PITTSFIELD, Mass. — Pittsfield Cooperative Bank (Co-op Bank) is  announced that George Haddad, a  business leader and community advocate, has been elected to its Board of Directors.
 
George Haddad serves as the President of Haddad Auto Group, a family-owned business established in 1933. Under his leadership, the company has expanded to include multiple dealerships across Massachusetts and Vermont, representing brands such as Toyota, Subaru, Hyundai, and GMC.
 
Beyond his business acumen, Haddad is renowned for his unwavering commitment to community service. He has been a longtime supporter and board member of the Boys & Girls Club of the Berkshires, actively participating in various committees and organizing the annual golf tournament, which has raised nearly $1 million to date.
 
In recognition of his professional excellence and community contributions, Haddad is the 2025 Massachusetts Time Magazine Dealer of the Year, a prestigious honor in the automotive industry, and has been nominated for the 2025 National Time Dealer of the Year award, representing Massachusetts.
 
"We are thrilled to welcome George Haddad to the Board of Directors," said Co-op Bank Chair John J. Martin Jr., partner at Martin Hochberg & Cianflone. "His extensive business experience and deep-rooted commitment to community development align perfectly with our mission to serve and support the Berkshires."
 
Haddad's appointment underscores Co-op Bank's dedication to integrating local leadership with a profound understanding of the community's needs, stated a press release.
 
"I am honored to join the Board of Directors at Pittsfield Cooperative Bank," said Haddad. "I look forward to contributing to the bank's continued success and its efforts to enhance the well-being of our community."
 
Co-op Bank is a cooperative bank serving the Berkshire community, offering a range of financial services tailored to meet the needs of individuals, families, and businesses.

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Toys for Tots Bringing Presents to Thousands of Kids This Year

By Breanna SteeleiBerkshires Staff

Volunteers organize toys by age and gender in the House of Corrections storage facility. 

PITTSFIELD, Mass. — Plenty of toys are on their way to children this holiday season thanks to Toys for Tots.

Christopher Keegan has coordinated the local toy drive for the Berkshire Chapter of the Marine Corps Reserve since 2015 and said he has seen the need rise every year, last year helping more than 6,000 kids.

"This is 11 years I've been doing it, and the need has gone up every year. It's gone up every year, and I anticipate it going up even more this year," Keegan said.

On Thursday, the Berkshire County House of Corrections storage facility was overflowing with toys making it the county's very own Santa's workshop. 

Keegan said Berkshire County always shows up with toys or donations. 

"This county is outstanding when it comes to charity. They rally around stuff. They're very giving, they're very generous, and they've been tremendous in this effort, the toys for pride effort, since I've been doing it, our goal is to honor every request, and we've always reached that goal," he said.

Keegan's team is about 20 to 25 volunteers who sort out toys based on age and gender. This week, the crew started collecting from the 230 or so boxes set out around the county on Oct. 1.

"The two age groups that are probably more difficult — there's a newborn to 2s, boys and girls, and 11 to 14, boys and girls. Those are the two challenging ages where we need to focus our attention on a little bit more," he said.

Toys For Tots has about 30 participating schools and agencies that sign up families and individuals who need help putting gifts under the tree. Keegan takes requests right up until the last minute on Christmas.

"We can go out shopping for Christmas. I had sent my daughter out Christmas Eve morning. Hey, we need X amount of toys and stuff, but the requests are still rolling in from individuals, and I don't say no, we'll make it work however we can," he said.

Community members help to raise money or bring in unopened and unused toys. Capeless Elementary student Thomas St. John recently raised $1,000 selling hot chocolate and used the money to buy toys for the drive.

"It's amazing how much it's grown and how broad it is, how many people who were involved," Keegan said.

On Saturday, Live 95.9 personalities Bryan Slater and Marjo Catalano of "Slater and Marjo in the Morning" will host a Toys for Tots challenge at The Hot Dog Ranch and Proprietor's Lodge. Keegan said they have been very supportive of the drive and that they were able to collect more than 3,000 toys for the drive last year.

Volunteer Debbie Melle has been volunteering with Toys for Tots in the county for about five years and said people really showed up to give this year.

"I absolutely love it. It's what we always say. It's organized chaos, but it's rewarding. And what I actually this year, I'm so surprised, because the amount that the community has given us, and you can see that when you see these pictures, that you've taken, this is probably the most toys we've ever gotten," she said. "So I don't know if people just feel like this is a time to give and they're just going above and beyond, but I'm blown away. This year we can barely walk down the aisles for how much, how many toys are here. It's wonderful."

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