Co-op Bank Promotes Vice President, Commercial Lending

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PITTSFIELD, Mass. — Pittsfield Cooperative Bank (Co-op Bank) announced the promotion of Sierra King Watson to Vice President, Commercial Lending. 
 
In her new commercial role, Watson will spearhead efforts to support local businesses, delivering tailored business banking and lending solutions to help foster growth and strengthen the regional economy.
 
Watson, a member of the Co-op Bank team, has built a strong reputation for her personalized approach to commercial lending, working closely with business owners to understand their goals and challenges.
 
With fifteen years of banking and lending experience, Watson has consistently demonstrated exceptional leadership and expertise in structuring financing packages to support a wide range of business needs — from real estate and equipment loans to lines of credit and business expansion funding, stated a press release.
 
"Sierra's promotion is a well-earned recognition of her exceptional work ethic, strong client relationships, and commitment to our values as a community bank," said Mike Ferry, SVP, Commercial Banking. "Her ability to combine financial expertise with a genuine understanding of our local business community makes her a perfect fit for this elevated role."
 
In her new position, Watson will continue to develop and expand the Bank's commercial lending portfolio. She will also play a role in shaping new lending initiatives and enhancing processes at Pittsfield Cooperative Bank.
 
A Berkshire county native, Watson resides locally with her husband and family. She has been actively involved in various community organizations including the Southern Berkshire Chamber Board of Directors where she is serving her second year as president.

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BHS Recognized for Digital Health Achievement

PITTSFIELD, Mass. — The College of Healthcare Information Management Executives (CHIME) has announced the results of the 2025 Digital Health Most Wired Survey, an internationally recognized benchmarking program that honors excellence in digitally enabled healthcare. 
 
Berkshire Health Systems (BHS) is proud to announce its Level 8 achievement for both Acute and Ambulatory categories.
 
Among the more than 50,000 facilities represented, BHS ranked in clinical quality and safety, analytics and data management, cybersecurity, population health, infrastructure, patient engagement and innovation. The survey evaluates the adoption maturity, outcomes and value of technology integration across healthcare organizations at all stages of digital maturity – from early phase digitization to advanced transformation.
 
The Digital Health Most Wired survey serves as a comprehensive evaluation and digital maturity report card for healthcare organizations across the globe. As success in digital transformation increasingly influences the quality and accessibility of care, this recognition program reflects the progress of leading healthcare providers as they reshape the future of healthcare. This achievement extends beyond information technology to every area of the enterprise, symbolizing a collective commitment to advancing health and care through strategic digital initiatives.
 
"Berkshire Health Systems has consistently been an early adopter and leader in the utilization of digital technology to improve healthcare quality, safety, security and engagement with our patients across the spectrum of care," said William Young, BHS Chief Information Officer. "I am proud of the incredible commitment of our IT team to excellence in serving our hospitals, practices, and our community."
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