1Berkshire Seeking Responses to Business Needs Assessment

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PITTSFIELD, Mass. — 1Berkshire, the Regional Economic Development Organization and Marketing and Tourism Organization for the 32 cities and towns of Berkshire County, is currently seeking submissions to the 2024 Berkshire Business Needs Assessment.

This assessment, last conducted in 2021, has played a role in the development and allocation of business support resources across the region for years, and the updated responses will do the same for the upcoming years. Outcomes from the assessment will be utilized by 1Berkshire and shared with resource provider agencies to help them decide how to utilize their staff capacity, financial resources, and support services to best fit the current and future needs of the business community in the region.

Participants should expect to take approximately 10 minutes to complete the assessment, and submissions will be accepted up through Aug. 1, 2024.

The link to the 2024 assessment can be found at: bit.ly/2024-berkshire-business-needs-assessment


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Pittsfield Starbucks Closed Temporarily

By Sabrina DammsiBerkshires Staff

A sign outside the coffee shop assures customers the closure is only temporary. 
PITTSFIELD, Mass. — Your alarm goes off, you get ready, and you leave for school, work, or whatever your appointment a little bit early to get a cup of coffee to start your day, only to find that the Pittsfield Starbucks, located at  555 Hubbard Ave., is closed. 
The sign has been removed, and the drive-through is blocked, but Starbucks coffee addicts need not worry — this closure is only temporary. 
The coffee shop closed its doors temporarily on July 7 to undergo a standard renovation with the chain's new Siren System, a Starbucks spokesperson said. 
According to the signage, the reopening date is projected to be Aug. 21. 
According to its website, the Siren System is part of the chain's Starbucks Reinvention plan, which aims to improve the experience for partners and staff by responding to changing needs and increasing demands. 
"As a standard course of business, we continually evaluate our store portfolio using various criteria to ensure we are meeting the needs of our customers," the spokesperson said. 
The chain's article on unveiling its innovations said, "Over the past few years, the number of cold beverages ordered has surpassed the number of hot drinks year-round. And, two in three drinks ordered have requested customizations such as extra espresso shots and flavorings."
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