BIC to Host TEDx Berkshires 2024

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PITTSFIELD, Mass. — The Berkshire Innovation Center (BIC) are hosting TEDx Berkshires 2024.  
 
TEDx Berkshires is a local, independently organized event.This year's event will be held on Thursday, OCt. 10, 2024, from 1:30 – 5:00 pm, with a reception to follow. 
 
Tickets are now available for this in-person event.
 
"Innovation usually starts with an idea, sparked in response to a need for change or a desire to improve," shares TEDx Berkshires Executive Producer Stephen Boyd, the CEO of Boyd Biomedical and Chair of the Berkshire Innovation Center.  "The TEDx Berkshires stage offers the perfect showcase to share the success of diverse ideas and the vision of the Berkshire Innovation Center. Collective wisdom always wins, and we are thrilled to promote this year's event as a growing community focused on life-long learning and exploring technology together."
 
2024 Speakers:
  • Tammy Valicenti, Licensed Psychotherapist, will present on transforming trauma with EMDR.
  • Dr. Robert Gentleman, Professor, Department of Biomedical Informatics, Harvard University, will present on the use of transformer models in teaching.
  • Justin McKennon, Principal Scientist, Electro Magnetic Applications, will present breaking into the world of innovation and technology in his talk Establishing Your Roots.
  • Dr. Elisabeth Reynolds, Professor of the Practice, MIT, will present her call-to-action in support of small and medium-sized manufacturers.
  • Brad Corrigan, Musician, Founder and CEO,  Love Light + Melody, will present about reimagining poverty through the lens of belonging to each other.
  • Sarah Eustis, Founder and CEO, Main Street Hospitality, will present on generational hospitality stewardship and reinvention.
  • Michelle Jungmin Bang, Award winning Eco-entrepreneur, and Author, Sun & Ssukgat, will present on discovering the gift of time through Asia's centuries-old self-care wisdom.
  • Dr. Jeff Wetzler, Author, Co-Founder of Transcend Education, will present on how to learn something from anyone (…and why to try).
  • Melissa Lavinson, Executive Director, MA Executive Office of Energy Transformation will present on the challenges and opportunities involved in the complex efforts related to meeting the Commonwealth's decarbonization goals.
This is the second year that the Berkshire Innovation Center will be the host of TEDx Berkshires.  The inaugural TEDx Berkshires was held in Lenox in 2010 and was produced by Ethan Berg, Jamie Berg, and Dr. Mark Liponis. 
 
"TEDx Berkshires has always been a fun and stimulating form of "intellectual recreation" said Ethan Berg.  "I am particularly excited the talks will be hosted in the state-of-the-art BIC facility where so much of the Berkshire community comes to turn ideas into action."
 
Tickets for TEDx Berkshires are $100 for seating in the main stage area, or $75 for seating in the auditorium, and will include a reception following the TEDx talks. 

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PCTV Celebrates 40th Anniversary with Community

By Breanna SteeleiBerkshires Staff

PITTSFIELD, Mass. – Many fans, workers, past workers, and city officials gathered at the Berkshire Hills Country Club Friday night to celebrate Pittsfield Community Television turning 40.

The room was alive with people eating, laughing, taking photos in a photo booth and watching snippets from PCTV's past archived programs throughout the decades curated by Operations Manager Dave Cachet.

President of the Board of Directors Sue Doucette acknowledged everyone in attendance and thanked the volunteers who help or have helped bring PCTV to the screen.

She reflected on how much technology has changed since 1986 and on PCTV's role in covering parades, debates and election-night precinct results 

"You heard it and saw it yourself, and you can interpret it your way. Not everybody has this, but we in Berkshire County do, and we need to be forever grateful to the people that have come before us and made this possible. So, for me personally, I love the staff at PCTV and the board members. I never begrudge going to a meeting. I like these people," she said.

Executive Director Shawn Serre said he feels as though this is their "Eras Tour," referencing Taylor Swift's record-breaking concert series. He reminisced about PCTV's eras.

"The first of our eras is the founders' era, that time when this was just an idea tossed around among colleagues with various skills and with an interest in creating a local source of television, but with no funding, no equipment, no facility, no staff, no volunteers other than themselves," he said.

He said the next era starts with PCTV's move to Fourth Street. At this point, they named their first executive director Garrett McCarey and built their first facility at 163 Fourth Street. They made community connections, programs, and learned the ropes, he said, adding that they "pushed the boundaries of what public access could accomplish".

He said the next era is their Federico era, led by former Executive Director Bernard Avalle and changing technology.

"Under his leadership, we moved our entire facility from the old building to a custom-built studio and offices. We expanded from one cable channel to three. We went from analog to digital to high definition," Cachet said. " We went from videotapes to DVDs to video servers and files. We had as many as seven staff members and grew the program. We designed and purchased a mobile production truck. We covered so many meetings, so many meetings. Viewers would look to us with trust on election nights, onn the Fourth of July, at sports events, and at special events. We have become a part of the fabric of life in Pittsfield."

And finally, the multi-platform era.

"Otherwise known as everything, everywhere, all at once. That's what it feels like. It's when we expanded our reach by saving WTBR FM from the wrecking ball and operating it. When we greatly expanded our PCTV sports program of live broadcasts from just about anywhere, we couldn't have imagined being able to do that early on," he said. "It's when, in the depths of the pandemic, we not only continued our regular broadcast and never stopped, but we also launched PCTV Select to provide high-quality video streams, live streams, and video on demand worldwide. When we started Park Square Productions to provide high-quality production services to clients and contribute to our mission."

He said their next era is still being shaped and will need the community to help.

"The next era, well, that one has to be shaped by you, by all of us actually, because after 40 years, we realize the only constant is change, and we know that while cable TV is at the moment still our sugar daddy, it won't be around forever," Cachet said. "But we know how important the kinds of services that we provide are, and the demand to not disappear." 

Rep. Tricia Farley Bouvier said local journalism is important and will save democracy. She presented PCTV a citation from the state House of Representatives signed by her and the Speaker of the House.

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