MountainOne Wins Award for Storybook Program

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NORTH ADAMS, Mass.— MountainOne is the recipient of a Silver Bell Ringer Award, announced during the 57th Annual PR Club Bell Ringer Awards ceremony, held June 3 at the Museum of Science in Boston. 
 
The Bell Ringer Awards recognize public relations and communications work that demonstrates excellence in creative planning and superior execution, stated a press release.
 
MountainOne earned Silver in the Communications Campaigns – Content Marketing category for its Mo's Storybook Program, a multi-faceted initiative promoting financial literacy and personal growth among children. Central to the program is the original 24-page illustrated book, "How to Climb a Mountain," featuring Mo the MountainOne Spokesgoat. The campaign also included strategic marketing, public relations, and community outreach efforts designed to bring Mo's message to life.
 
Over the past year, there have been more than 20 live readings across the Berkshires and South Shore, at schools, libraries, and community centers. To date, more than 2,000 copies of "How to Climb a Mountain" have been distributed, earning praise from educators, parents, and young readers alike.
 
Following the program's initial success, MountainOne recently launched "Something to Save," the second book in the series, continuing its mission to empower kids through storytelling and smart financial habits.
 
"We're incredibly proud to see Mo's Storybook Program recognized with this Silver Bell Award," said Jill Amato, Senior Vice President of Marketing and Community Banking at MountainOne. "What began as a creative way to promote reading and financial literacy has truly grown into something special. These books help spark meaningful conversations with kids about confidence, goal-setting, and smart saving habits."
 
MountainOne extended its gratitude to HATCH The Agency, storybook author Doug Murphy, illustrator Laura Salafia, and PRfirst for their integral roles in bringing Mo's storybook to life.
 
The Bell Ringer Awards ceremony brought together leading PR and marketing professionals from across the region. Founded in 1948, PR Club is one of the nation's oldest nonprofit public relations organizations, committed to advancing excellence in the communications industry.

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Friday Front Porch Feature: A North Adams Turnkey Home

By Breanna SteeleiBerkshires Staff

NORTH ADAMS, Mass. — Are you looking for a three-story home that's newly renovated? Then this is the home for you.

Our Friday Front Porch is a weekly feature spotlighting attractive homes for sale in Berkshire County. This week, we are showcasing 74 Washington Ave.

This home was originally built in 1880 and has four bedrooms and three bathrooms. It is 2,320 square feet on less than an acre. 

The first floor includes the kitchen, a full bathroom, an office, a large open living room and dining area, and an entry with a staircase to the second floor, which has three bedrooms, a second full bathroom, and a laundry closet. The third floor was turned into a spacious primary suite with a full bathroom.

The house comes with major kitchen and laundry appliances.

It's on the market for $349,900.

We spoke to Allison Pacelli with Pacelli Zepka Corp., which has the listing.

What do you think makes this property stand out in the current market? 

A house at this price point with so much space for several people is not easy to find. There are four bedrooms, three full bathrooms, large living room, kitchen, and a bonus room off the kitchen that could be an office or dining room or possibly even an extra guest room.

What was your first impression when you walked into this home?

I love some of the character of the house. For example, the banister and railing on the stairs is ornate and beautiful.

How would you describe the feel or atmosphere of this home? 

The house is light and bright. It's a great mix of some class features like the stairway and updates like the kitchen and bathrooms.

What kind of buyer do you see this home being perfect for? 

I can see all sorts of people in this house. 

What would you say to a buyer trying to imagine their life in this space?

North Adams is such a vibrant and welcoming community. You can walk to MCLA or downtown. Williams College and Mass MoCA are close. The hospital is nearby, and the house would be great for doctors or nurses. There are a lot of opportunities in the area.

Are there any standout design features or recent renovations? 

The entire house was renovated about two years ago. The owners removed all knob & tube wiring, installed a new boiler, added a new laundry setup on the second floor, and redid the third floor into a great primary suite, with private bathroom. The kitchen and all three bathrooms are also new.

You can find out more about this home on its listing here.

*Front Porch Feature brings you an exclusive to some of the houses listed on our real estate page every week. Here we take a bit of a deeper dive into a certain house for sale and ask questions so you don't have to.

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