BRPC Exec Search Panel Picks Brennan

By Breanna SteeleiBerkshires Staff
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PITTSFIELD, Mass. — The Executive Director Search Committee voted Wednesday to move both finalists to the full Berkshire Regional Planning Commission, with a recommendation that Laura Brennan was the preferred candidate. 

Brennan, BRPC's assistant director, and Jason Zogg were interviewed by the committee on Saturday.

Brennan is also the economic development program manager for the BRPC. She has been in the role since July 2023 but has been with BRPC since 2017, first serving as the senior planner of economic development. 

She earned her bachelor's degree from Franklin & Marshall College in Pennsylvania and earned a graduate-level certificate in local government leadership and management from Suffolk University.

Zogg is vice president of place and transportation for Tysons Community Alliance, a nonprofit that is committed to transforming Tysons, Va., into a more attractive urban center. 

He previously was the director of planning, design, and construction at Georgetown Heritage in Virginia, where he directed the reimagining of Georgetown's C&O Canal National Historic Park.

They each had 45 minutes to answer a series of questions on Saturday, and the search committee said they were both great candidates. Meeting virtually on Wednesday, the members discussed which they preferred.

"In my own personal opinion, I think both candidates could do the job and actually had different skills. But I do favor Laura, because she can hit the ground running and with the time we have now, I think she is very familiar with the organization and its strengths and weaknesses and where we go from here," said Malcolm Fick.

"I would concur with Malcolm, especially because she was the only candidate who could speak directly to what's currently going on in the Berkshires, and really had a handle on every aspect of what BRPC does, could use examples, and showed that she actually understood the demographic information when that information was clearly available on the BRPC website, and through other means, and she was the only candidate who was able to integrate our regional data, our regional demographics, into her answers, and so I find her more highly qualified," said Marybeth Mitts.

Brennan was able to discus the comprehensive regional strategy the BRPC has worked on for Berkshire County and said she made sure they included voices from all over the region instead of what she referred to as the "usual suspects."

"That was an enormous priority of ours to make sure that the outreach that we did and the input that we gathered was not from only the usual suspects, but community groups that were emerging in a lot of different corners of the region and with a lot of different missions of their own, and try to encompass and embrace as many voices as we could in that," Brennan said in her interview.

Member Sheila Irvin said she liked Brennan’s knowledge of Berkshires Tomorrow Inc.

"I think that her knowledge of the BTI, for example, was important, because that's going to play a role in the questioning that we did on funding. And she had some interesting insights, I think on how to use that," said Irvin. "And in addition, I just thought her style was important. 

"She didn't need to rush into an answer. She was willing to take a minute to think about how she wanted to move on and she did."

In her interview, Brennan was asked her plans to help expand funding opportunities since the financial structure is mainly grants and the government has recently been withdrawing some interest.

"With Berkshires Tomorrow already established, I would like to see us take a closer look at that and find ways to refine its statement of purpose, to develop a mission statement, to look at ways that that mechanism can help to diversify revenue," she said. "I think, that we have over the last several years, particularly with pandemic response efforts, had our movement to the potential of Berkshire's Tomorrow as a tool that we should be using more, and so I would like to see that be a big part of how we handle the volatility of government funding."

Member John Duval said she has excelled in her role over the years.

"Laura just rose above every other candidate through her preliminary interview and her final interview, she's been the assistant executive director for maybe a couple of years and definitely had that experience, and also being part of this BRPC, over several years, have seen what she's capable of doing, what she's accomplished, and embedded in meetings and settings where I've seen how she's responded to questions, presented information, and also had to deal with some tough customers sometimes when she came up to Adams," said Duval.

"She's done an excellent job, and then in the interviews she's just calm and thought through her answers and just rose above everyone else."

Buck Donovan said he respected all those who applied and said Zogg is a strong candidate.

"I think both and all candidates were very strong, two we ended up were extremely strong," he said.  "Jason, I liked his charisma and his way. I really could tell that there was some goals and targets and that's kind of my life."

The full commission will meet on Thursday, March 19, to vote on the replacement of retiring Executive Director Thomas Matuszko.


Tags: executive director,   search committee,   

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NAMI Raises Sugar With 10th Annual Cupcake Wars

By Breanna SteeleiBerkshires Staff

The National Suicide Prevention Lifeline is 1-800-273-8255. To contact the Crisis Text Line, text HELLO to 741741. More information on crisis hotlines in Massachusetts can be found here


Whitney's Farm baker Jenn Carchedi holds her awards for People's Choice and Best Tasting.

PITTSFIELD, Mass. — The National Alliance on Mental Illness (NAMI) of Berkshire County held its 10th annual cupcake wars fundraiser Thursday night at the Country Club of Pittsfield.

The event brought local bakeries and others together to raise money for the organization while enjoying a friendly competition of cupcake tasting.

Local bakeries Odd Bird Farm, Canyon Ranch, Whitney's Farm and Garden, and Monarch butterfly bakery each created a certain flavor of cupcake and presented their goods to the theme of "Backyard Barbecue." When Sweet Confections bakery had to drop out because to health reasons, NAMI introduced a mystery baker which turned out to be Big Y supermarket.

The funds raised Thursday night through auctions of donated items, the cupcakes, raffles, and more will go toward the youth mental health wellness fair, peer and family support groups, and more. 

During the event, the board members mentioned the many ways the funds have been used, stating that they were able to host their first wellness fair that brought in more than 250 people because of the funds raised from last year and plan to again this year on July 11. 

"We're really trying to gear towards the teen community, because there's such a stigma with mental illness, and they sometimes are hesitant to come forward and admit they have a problem, so they try to self medicate and then get themselves into a worse situation," said NAMI President Ruth Healy.

"We're really trying to focus on that group, and that's going to be the focus of our youth mental health wellness fair is more the teen community. So every penny that we raise helps us to do more programming, and the more we can do, the more people recognize that we're there to help and that there is hope."

They mentioned they are now able to host twice monthly peer and family support groups at no cost for individuals and families with local training facilitators. They also are now able to partner with Berkshire Medical Center to perform citizenship monitoring where they have volunteers go to different behavioral mental health units to listen to patients and staff to provide service suggestions to help make the unit more effective. Lastly, they also spoke of how they now have a physical office space, and that they were able to attend the Berkshire Coalition for Suicide Prevention as part of the panel discussion to help offer resources and have also been able to have gift bags for patients at BMC Jones 2 and 3.

Healy said they are also hoping to expand into the schools in the county and bring programming and resources to them.

She said the programs they raise money for are important in reaching someone with mental issues sooner.

"To share the importance of recognizing, maybe an emerging diagnosis of a mental health condition in their family member or themselves, that maybe they could get help before the situation becomes so dire that they're thinking about suicide as a solution, the sooner we can reach somebody, the better the outcome," she said.

The cupcakes were judged by Downtown Pittsfield Inc. Managing Director Rebecca Brien, Pittsfield High culinary teacher Todd Eddy, and Lindsay Cornwell, executive director Second Street Second Chances.

The 100 guests got miniature versions of the cupcakes to decide the Peoples' Choice award.

The winners were:

  • Best Tasting: Whitney's Farm (Honey buttermilk cornbread cupcakes)
  • Best Presentation: Odd Bird Farm Bakery (Blueberry lemon cupcakes)
  • Best Presentation of Theme: Canyon Ranch (Strawberry shortcake)
  • People's Choice: Whitney's Farm

Jenn Carchedi has been the baker at Whitney's for six years and this was her third time participating in an event she cares deeply about.

"It meant a lot. Because personally, for me, mental health awareness is really important. I feel like coming together as a community, and Whitney's Farm is more like a community kind of place," she said

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