Janet Curran replaces the lettering on the Images Cinema sign in this provided photo. Curran, who's been at the nonprofit for more than 20 years, was let go when her post as managing director was eliminated last fall.
Images Cinema Community Rallies to Aid Departed Managing Director
Janet Curran's friends started a gofundme to help her through the transition.
WILLIAMSTOWN, Mass. — The community is rallying to support the longtime managing director of Images Cinema after her job was eliminated late last year.
As of Thursday morning, a Gofundme campaign for Janet Curran had raised more than $12,500 from 90 contributors.
"I feel really held and supported by the community right now," Curran said this week. "I'm really moved that people appreciate the work that I did at Images."
Curran did that work for about a quarter of a century, first as a volunteer in 2000, then as an intern in 2002 and finally as the managing director, a position she held since 2007.
"If you've been to Images Cinema in the last 25 years … you've probably been helped by her, welcomed by her, or had a conversation with her that you still think about," the creators of the Gofundme campaign wrote.
"Janet is one of those people who makes a place worth living in. She's kind without making a show of it, dependable in a way many people aren't, and she has given more to this community than she'd ever say herself."
Two days before Thanksgiving 2025, Curran learned from the Spring Street theater's board of directors and Executive Director Dan Hudson that her position was being eliminated. Her last day at the non-profit movie house was Jan. 2.
"They told me that Images was too small an organization to have two directors, and the finances were such that they needed to eliminate my position," Curran said. "I had no inkling that this restructuring was coming.
"I was offered a position focused on bar and lounge operations that required a number of bartending shifts each week. This new position had a lower salary with fewer benefits."
Curran served as managing director under three different executive directors at Images. The theater's current head said changing economics in the film industry played a role in the board's decision to cut Curran's post.
Hudson said Thursday it was not a decision that the Images board took lightly.
"We, as a small nonprofit in the Berkshires … are not immune to all the cost increases and tourist attendance patterns and everything else," Hudson said. "We have been under some financial pressures, especially post-COVID, and had to closely evaluate as part of reopening what is the staffing structure to make us most nimble."
The theater's upcoming renovation — construction is underway — to add a second screen played a role in the need to restructure its staffing, Hudson said.
"The hours of operation will be increasing, so some of the frontline parts of the organization will be increasing," he said. "A brand-new business, in a sense, is opening. So what's the best way to make use of our limited payroll resources?
"It was a super challenging and difficult decision. The board came to the conclusion we couldn't continue to support two full-time director level positions."
After Curran's departure, the theater has two full-time employees: Hudson and Mary Redstone, its box office and membership manager.
Hudson said the board did consider how the community would respond to Curran's departure and did hear from members when it became known that she was no longer going to be employed at Images.
"We absolutely knew … it would be disruptive, especially for folks for whom Janet was a public face if not their main association for the organization or touchstone for the organization," Hudson said. "At the end of the day, the board felt the fiduciary responsibility of the organization as being cautious and careful with our payroll outweighed that.
"There were some community members, around the time Janet was stepping away from the organization, who expressed concerns. Myself and members of the board listened to those community members … and shared the rationale for why the decision was made."
Anna Moriarty Lev and Katherine Lee-Cohen created the Gofundme page, "to help [Curran] cover her rent and basic expenses while she waits on unemployment and figures out her next move."
Curran said she hopes that next move will be close to home.
"I am currently looking for other non-profit/cultural/community outreach positions and also taking the time to focus on my art practice," she wrote in an email responding to questions for this article. "There are many great organizations in the area, so I hope to find a job locally."
Wherever she ends up, it is clear that her time at Images touched her as deeply as she touched those who have offered help during her transition.
"I'm heartbroken and disappointed," Curran said. "I miss being part of a community organization that felt like a family. When I celebrated my 20-year anniversary three years ago, I said I had been looking for a place to belong my whole life, and I found it at Images."
If you would like to contribute information on this article, contact us at info@iberkshires.com.
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New Daycare and Training Zone for Dogs Opens in Williamstown
By Breanna SteeleiBerkshires Staff
WILLIAMSTOWN, Mass. — You can now bring your dogs to a new daycare and training spot.
Owners and friends Michelle Marrocco and Tiffany Boyden opened Pup Place last month at 895 Simonds Road, the former location of a martial arts studio.
"We do daycare full days and half days, and then we do what we like to call lifestyle training, which is just worked into our models," Marrocco said. "So generally, people don't want their dogs to jump on them, or counter surf, or steal food, and we don't want those things either. So we just reinforce that all day, every day.
"And then we have additional training options like leash training, so your dog will walk politely. We do reactivity training with dogs who are nervous or scared or have issues with other people or other dogs."
This is not their first venture. The two have been walking and training dogs as Berkshire Pup People and it took about five years to find the right space to open a doggy daycare.
"We started with walking, and then added on training and pet sitting and pet sitting. So we have a team of independent contractors," Boyden said.
Marrocco said a brick and mortar building for their business was always the goal while they built up a customer base.
"The idea was that we would do that to build up trust in the community and get to know the market better, with the goal of opening a dog daycare, because there's a huge amount of people with dogs here in the Berkshires in general, and I think we are able to serve maybe 11 percent of the market, which is like families with one or two dogs, and there's three other dog daycares in the region, or dog day trains sort of places, and there's simply not enough for what people need," she said.
Boyden, who is a dog behaviorist, said she fell in love with dog training during the pandemic through helping a neighbor with their dog.
"There was a hole in the market because the dog daycare that I actually brought my own dog to closed, and my neighbor was like, 'I was working remote this whole time, but now I have to go in the office. What do I do with my dog? What do you do with your dog?' And I was like, 'I have a remote job, so he stays home.' And that's kind of where the idea started. We started walking and training him. Then he started coming to my house for care," Boyden said.
After realizing the gap in the market, Boyden reached out to Marrocco, knowing they are both dog lovers, and asked if she wanted to start a business with her.
Boyden learned training from an online course and hands-on experience. Marrocco has a background in teaching and said humane education is similar to how dogs learn. The also completed the E for All Berkshire County business training program.
"What sets me apart a little bit from other trainers in our area is that instead of just basic training, I really enjoy the reactivity training, anything that's behavioral. I love to see a dog struggling and find the root cause of why they're struggling, and then figure out how can we work together to help, rather than just say, 'Hey, this is a behavior. We're going to just train you to stop it,'" she said. "It's why are you having that behavior, and how can we help you through that so you no longer feel like you need to do that behavior? So that's a lot of what we do here in general."
They use positive reinforcement only and avoid aversive methods, which can hide behavior problems. She said all dogs learn a shared set of commands, such as waiting at gates and being comfortable with handling.
At the daycare, dogs rotate between rest, enrichment activities like ripping cardboard, and play so they learn to settle down.
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