Teenage girls across the country will find out what their favorite male celebrities choose over drugs when the 2003 DKNY Jeans/What's Your Anti-Drug? celebrity calendar debuts in the December/January issue of CosmoGIRL! Magazine. The calendar was produced by DKNY Jeans in partnership with the White House Office of National Drug Control Policy's National Youth Anti-Drug Media Campaign.
Designed by Donna Karan's creative team and photographed by famed photographer Herb Ritts, the 28-page, 14-month calendar includes a different celebrity for each month, along with his "Anti-Drug." The 14 celebrities featured in the calendar include Enrique Iglesias, Paul Walker, Jay Hernandez, Matt Davis, Alex Band, Sean Maguire, Brendan Fehr, Jonathan Jackson, Ethan Browne, Rick Yune, Quddus, Billy Kay, Jared Padalecki, and Wentworth Miller.
The Director of National Drug Control Policy, John P. Walters, said, "Our partnership with DKNY Jeans is a great example of how the public and private sectors can work together to find innovative ways to reach young people and empower them to reject illicit drugs. Herb Ritts and DKNY have lent their time and creative talent to help prevent youth drug use, and we encourage others to follow their lead."
"What's Your Anti-Drug?" is a national movement that encourages kids to embrace their passion - to find the thing that inspires, excites and energizes them, and which they choose to do instead of drugs. Singing, friends and sports are all Anti-Drugs - there are millions of possibilities and no wrong answers. Hundreds of thousands of kids across the country have shared their Anti-Drugs with the Media Campaign, as have celebrities ranging from Christina Aguilera to Olympic Gold Medalist Apolo Ohno.
"We need to keep our kids safe and drug free," said Donna Karan, Chief Designer of Donna Karan International. "I can't think of a better way to do that than to show them how great drug free entertainment can be. These kids are our future, and this is an opportunity to really make a difference in their lives."
During the second week of November, 750,000 CosmoGIRL! subscribers will receive the calendar in the mail, with hundreds of thousands more being available on newsstands in New York, California and Florida. The calendar will also be available as a free download on Freevibe.com, the Media Campaign's pop culture Web site for teens and tweens. Throughout 2003 Freevibe.com and Cosmogirl.com will feature highlights from the calendar, as well as other special features. Elements on the sites will include behind the scenes interviews, video clips and downloadable screensavers.
The DKNY Jeans partnership is part of a broader effort launched by the Media Campaign to enlist corporate America in youth drug prevention. Businesses are encouraged to provide in-kind donations of goods and communications services and financial contributions to underwrite advertising, programs and materials. Through collaborations with businesses, the Media Campaign is reaching more youth and parents with Anti-Drug messages and information in more places, more often, and more persuasively.
Donna Karan International is one of the world's leading fashion design houses. The Company designs, markets and distributes "designer" and "bridge" collections of women's and men's apparel and sportswear, accessories and shoes under the Donna Karan New York and DKNY brand names, respectively. The DKNY Jeans and DKNY Jeans Juniors divisions are licensed categories for Donna Karan International that fall under the DKNY family of products.
In 1998, with the bipartisan support of Congress and the President, ONDCP created the National Youth Anti-Drug Media Campaign, an effort designed to educate and empower youth to reject illicit drugs. Counting on an unprecedented blend of public and private partnerships, non-profit community service organizations, volunteerism, and youth-to-youth communications, the Campaign is designed to reach Americans of diverse backgrounds with Anti-Drug information and resources.
For more information and to download photographs, please visit www.mediacampaign.org/newsroom/index.html
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Brown Street Bridge Reopens in North Adams
By Jack GuerinoiBerkshires Staff
Mayor Jennifer Macksey is the first to drive across the bridge, closed since early 2023.
NORTH ADAMS, Mass. — Mayor Jennifer Macksey led a ribbon-cutting ceremony on Monday, Dec. 15, marking the official reopening of the Brown Street Bridge.
"We are very excited despite the cold weather," Macksey said before the ribbon-cutting. "… We are chipping away at these projects, but this is long overdue."
The bridge had been closed to all vehicle traffic since March 2023 after being deemed structurally deficient by the state Department of Transportation (MassDOT). The 26-foot steel structure, built in 1952, was flagged after its superstructure rating fell to 3.
The reopening follows a temporary repair project designed to safely restore access while the city and state determine a long-term plan. The temporary repair contract was awarded to J.H. Maxymillian at a cost of $349,920.
Funding for the project included $75,000 from state Chapter 90 road funds, with the balance was covered by state flood money the city had been previously awarded following a severe storm in July several years ago.
The mayor emphasized the critical need to reopen the span, particularly for public safety.
"The perception behind that was we have flooding on West Main Street and River Street, we have to use this bridge," she said. "We are very excited to have it open. Not only to alleviate traffic problems down at the intersection of Big Y and the intersection of City Hall, but to help our friends at emergency management with the ambulance."
The bridge had been closed to all vehicle traffic since March 2023 after being deemed structurally deficient by the state Department of Transportation. click for more
The Water Department has been responding to multiple water line breaks throughout the city since Friday, causing temporary loss of water in some areas. click for more
Nearly a year of study and community input about the deteriorating Veterans Memorial Bridge has resulted in one recommendation: Take it down. click for more
The new thrift and consignment shop on Marshall Street is a little bit "Punky" with an eclectic mix of shiny, vintage and eccentric curated items. click for more